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Sales and Marketing

9 Trends Facing B2B Sales And Marketing In 2017

James Carbary | Posted 02.02.2017 | Home
James Carbary

You're a high-level B2B sales or marketing executive. Your 2017 goals are in front of you. And one month into the year, you're facing serious obstac...

A Master Marketer's 5 Key Insights

John Bowen | Posted 04.05.2016 | Home
John Bowen

As entrepreneurs, we want to attract a steady stream of pre-qualified clients or customers who are perfect for us -- people to whom we can bring treme...

3 Powerful Ways to Grow Your Business Through LinkedIn

Alex Pirouz | Posted 01.27.2017 | Home
Alex Pirouz

Instead of having a sub-par representation in a lot of places, I knew that the key was to be awesome in one. So how do you decide which platform to choose?

Using Formalized Referral Systems to Grow Your Sales

David Finkel | Posted 09.28.2015 | Home
David Finkel

Here are six specific referral systems you can use to grow your sales, increase your cash flow, and build up your business. These ideas are for any business with an existing customer base who feel strong and positive about the value they got from your company.

Why Marketing and Sales Are Inseparable?

Ian Altman | Posted 06.23.2014 | Home
Ian Altman

Your content marketing will attract customers seeking to solve the problems you are best at solving. When that happens, your sales efforts will be about determining if you can help, not convincing them of your talents.

10 Unconventional Career Tips from an Unlikely CEO

Fred Cook | Posted 06.21.2014 | Home
Fred Cook

The business world is full of rules. Some succeed by following them, others by breaking them. You have to find the right balance. If you break all the rules, you may frighten people. But if make your own rules, they may not even notice.

From Prophet to Profit: A Woman's Business Weapon

Caryn Chow | Posted 02.07.2014 | Home
Caryn Chow

My grandmother raised four kids, and became a single parent when my grandfather passed on and my younger uncle was a tender 14. Learning to become profitable was not something she even thought about. She was "savvy" before savvy was a "business" household name.

Your Inside Sales Demos Are Not Working

Sanjay J. Patel | Posted 10.30.2013 | Home
Sanjay J. Patel

I hate to be the bearer of bad news, but your inside sales demo stinks. It is dull, boring and isn't delivering your intended message to your target audience. Here's why...

The Sanctity of LinkedIn Contacts

Sam Fiorella | Posted 08.14.2013 | Home
Sam Fiorella

Your contact list is your most valuable asset; build, nurture, and protect it. Before you accept that next connection request blindly, think about what it says about you.

Selling Isn't About You

Anne Zink | Posted 12.29.2012 | Home
Anne Zink

The most successful salesperson I know is also one of the most considerate and giving people I know. Do you think that's a coincidence?

Six Shortcuts Salespeople Are Tempted to Take

Ted Harro | Posted 10.01.2012 | Home
Ted Harro

You have numbers to make so you take shortcuts to close the sale. Unfortunately, shortcuts often lead to a trap door right out of the sale as well.

Seven Companies That Rely On Aging Products

24/7 Wall St. | Posted 05.25.2011 | Home

Some of America's largest companies rely heavily on products which they have owned for decades to account for a very large portion of their sales and ...

Rod Kurtz

Ask Rod, Episode 19: Times Square Takeover! | Rod Kurtz | Posted 10.13.2011 | Home

Executive Editor Rod Kurtz heads to the "Crossroads of the World" to field questions about retail, customer service and inventions. The pigeons don't ...

Matt Heinz, Heinz Marketing: 27 Million And Counting

The Huffington Post/AOL Small Business | Lauren Drell | Posted 07.30.2011 | Home

Starting your own business is a noble -- not to mention exciting, rewarding and often crazy -- undertaking. The experience is an adventure, to say the...