The mom you're shopping for is no stranger to a statement lip and a swipe of mascara before leaving the house. Her "me time" is usually spent in front of her vanity, playing with her many palettes and brushes. Don't disappoint her again this Mother's Day with a weak potted flower.
Incorporating just one of two of these into your daily routine can add ease into your life in significant and surprising ways. Little actions such as these will smooth the stress and keep you in touch with your summer joy.
As brands move on from the marketing funnel era, they need to keep the individual customer as the focus of every effort. Marketers can't promote a new product to the world and expect people to run out the door to pick it up.