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Service Business

6 Tips to Scale Your Service Business

David Finkel | Posted 07.30.2015 | Business
David Finkel

Owning a service business can be tough, and running a service business day-in and day-out can be even tougher. For many service business owners, bu...

Avoiding Service Business Burnout (Top 5 Leverage Points)

David Finkel | Posted 05.21.2015 | Business
David Finkel

Whether you're working business-to-business or business-to-consumer, service business owners have one of the highest incidents in getting caught in the Self Employment Trap of any category of business owner.

Three Keys to a Winning Attitude for a Service Business

George Bradt | Posted 01.20.2013 | Small Business
George Bradt

If you create value for your customer primarily through service or support, you must be responsive and flexible. Corporate cruise pioneers Joyce Landry and Josephine Kling get that, do that, and live that belief.

WATCH: Marketing Guru Michael Port Explains The Difference Between 'Target Market' And 'Niche'

Michael Port | Posted 05.25.2011 | Business
Michael Port

In this video I explain the important difference between target market and niche. And, yes, there is a difference. Surprised?

The Death of Mass Marketing

Brian Whetten | Posted 05.25.2011 | Business
Brian Whetten

Interruption based marketing is being replaced by permission based marketing. Indiscriminate advertising is being replaced by web of trust marketing.