The Produce Marketing Association's growers, suppliers and retailers will be allowed for two years to use iconic characters such as Elmo and Big Bird in messaging and on produce sold in stores -- all without paying any licensing fees.
Rosita the monster, Ovejita the lamb, and Mando, Sesame Street's newest human cast member, ensure that Hispanic culture remains an important part of the iconic show's curriculum. We're always celebrating Hispanic heritage on Sesame Street, but we're especially excited to celebrate it during Hispanic Heritage Month.
It is not an understatement to reiterate that each of us has the power to make a difference in the life of a child. Let us pledge to spend a few extra minutes each day speaking and reading with our children because, together, we can make every day a reading and writing day.
We can help to raise a generation of kids who feel empowered by science, technology, engineering and math rather than be daunted by the subjects.
The goal of Sesame Street's engaging and lovable monsters and diverse human cast has always been to help children reach their fullest potential. But now, we're modeling and practicing important self-regulation skills and strategies on the show.
When I hear parents of young children talk about how their kids wake them at the crack of dawn, and how they'd give anything for an extra hour of sleep, I empathize. Then I tell them not to wish it away too fast, because snuggly toddlers in the wee hours beat teen vampires any day of the week.
I know what you're thinking: Who better to talk about a serious topic like children of incarcerated parents than a man who wiggles dollies for a living? But there's a reason, trust me.
I never thought that at 50 years old, Sesame Street would still be teaching me. But this week it taught me something new. This week I learned that some of my friends are not like the others. Some of my friends just don't belong.
As a researcher at Sesame Workshop, I have seen firsthand the power of our Muppets and the influence they have on children's learning in general and science in particular.
The truly grand facade stares at you, timeless. But of course time is what makes it. As my observation telescoped and expanded to try and (unsuccessfully) comprehend, a raptor silhouette made a long, graceful stitch in the scene.
Count von Count typically focuses on whole numbers, but these days 0.29 is on his mind. Why? Point-two-nine is the measure of something of great significance to the Count. Worthy, even, of one of his famous lightning bolts. It's the size of the Sesame Street Difference.
Today, 2.5 billion people don't have access to toilets. Investing in sanitation leads to healthier people and stronger communities. The Bill & Mel...
Technology solutions offer parents powerful tools to protect children from online risks, but education remains critical in empowering young users to follow safe practices and gain Internet independence.
Yesterday was Safer Internet Day 2013, and I find myself asking folks again and again, "Do you know how your children are accessing the Internet?"
Watching TV doesn't necessarily equal zoning out -- kids' brains may actually be picking up cues for maturation from naturalistic educational programming. How's that for an argument for keeping PBS funded?
One of the messages in "Little Children Big Challenges" is that parents need to care for themselves in healthy ways in order to be effective parents. Much of difficulty that children experience is when their parents are distracted and distressed.