I believe that the problem evangelicalism faces today is that we have forgotten the very example that we claim to follow. The example of a servant, preacher, and prophet who was a friend of those that religious leaders considered sinners and outcasts.
For 23 years, the News Corp family has included the leading seller of the best-selling book in history. I know many Christians see the Bible's publishing stature as validation of their chosen faith, but a savvy entrepreneur could simply see it as a business opportunity.
There is something beautiful about giving, generosity and the contagious cheer that fills the world (not just the malls) during Christmas. We just need fresh imagination with how we celebrate amid the frenzy and clutter.