When 23-year-old Richard Tam opened his Chinatown shop 10Below last year, it quickly drew three-hour lines of eager customers. This was despite no real marketing on the part of Tam and his business partners, who were first-time restaurateurs.
Many moms would consider the words "healthy dessert" to be an oxymoron. The healthy options usually taste "healthy" and garner complaints from our kids. But leave it to a mom of three girls to create an option that is healthy, delicious and what people want in a dessert.