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Small Business

Content Marketing? 3 Things You Should Write Before Your First Blog Post

Casey Wright | Posted 04.02.2015 | Business
Casey Wright

Experienced content marketers know it's more of a "tip of the iceberg" game. What the audience sees is only a small fraction of the effort expended by a content marketer.

Small Businesses Take Risks Not Following Employment Laws

Margaret Jacoby | Posted 04.13.2015 | Small Business
Margaret Jacoby

According to a recent report in Forbes, over 543,000 new businesses are started each month, but more shut down than start up. Seven out of ten new employer firms survive at least 2 years, half at least 5 years, one-third at least 10 years and 25% stay in business 15 years or more.

Top Five Small Business Tax Myths Debunked

Deborah Sweeney | Posted 04.01.2015 | Business
Deborah Sweeney

We are only two weeks from the April 15 filing deadline! With so many people still to file, I thought it'd be fun to look at some of the most commonly believed small business tax myths to find out if any of them hold water.

How to Successfully Innovate in Business

Scott Steinberg | Posted 04.01.2015 | Money
Scott Steinberg

Forget innovation - focus on incentivization if you want to drive a radical shift in corporate culture instead.

Five Success Strategies From an Accidental Entrepreneur

John Bowen | Posted 03.31.2015 | Small Business
John Bowen

Many of us don't set out to become entrepreneurs running companies and managing scores of people.

Fifty Shades of White: Raising Equity from the Public by Start-ups

Victoria Silchenko | Posted 03.31.2015 | Small Business
Victoria Silchenko

Arming the mid-size companies with a new funding channel might trigger the valuations hike further, imposing the notorious "bubble" the VCs like to talk about. Don't underestimate the power of billboards or TV commercials with investment offerings.

Mompreneur Spotlight: Founder of Stella and Dot, Jessica Herrin

Anjali Varma | Posted 04.02.2015 | Small Business
Anjali Varma

When Jessica Herrin had her "aha moment" she was standing in an elevator full of Mary Kay saleswomen after they had just attended their annual sales conference. In that short elevator ride, Herrin was struck by the women's excitement and affinity towards the brand they were selling.

7 Inspiring Quotes to Live By

Doug A. Sandler | Posted 03.31.2015 | Small Business
Doug A. Sandler

You will not become successful without hard work, dedication, consistency and persistence. There are no short cuts to success. It may appear that others have achieved success quickly, but I can assure you the vast majority of the time there were years of preparation, failed attempts and false starts before the bright light of victory shined upon them.

Action Cures Fear: How to Build Confidence, Take Action, and Bust Through Fear

Kim Pisolkar | Posted 03.31.2015 | Small Business
Kim Pisolkar

Whether you're the leader in the boardroom or the Chief Everything Officer at your small business, the natural result of low confidence is inaction. So, how can you develop the confidence you need to start taking the action necessary to drive results?

Entrepreneurship Is Like Riding a Bike

Ray Leach | Posted 03.31.2015 | Small Business
Ray Leach

As a venture development organization (VDO) based in northeast Ohio, we at JumpStart often get asked why entrepreneurs in fly-over regions like ours face more challenges than they do on the coasts. In fact, we get this question so often that we sat down and made this short video, telling the story using a very simple analogy: riding a bicycle.

Why Defining Personal Success Is A Crucial First Step When Starting A New Business

Posted 03.31.2015 | Business

At Nashville’s Belmont University, entrepreneurship majors are tasked with creating a promising business plan as their final project before graduati...

Why You Should Build a Prosocial Emotional Brand Identity

Faisal Hoque | Posted 03.30.2015 | Business
Faisal Hoque

Whether deliberately designed or not, every organization has an identity, both tangibly -- that is, in the design and feel of the products and services it brings into the world -- and intangibly -- in the way people relate emotionally to the organization.

5 Web Resources for New Business Websites

Alex Ivanovs | Posted 03.30.2015 | Small Business
Alex Ivanovs

Thousands of new business websites are launched every single day. A majority of them never make it past the initial stages. It's almost like people think that the results of a business website should be instantaneous, but the web is a lot bigger than that.

Perfecting Your One Sentence Pitch

Kevin Siskar | Posted 03.28.2015 | Small Business
Kevin Siskar

When you pitch, you need to grab the listener's attention quickly, and communicate all of the core elements of your idea in a clear and concise manner. In order to do this, the Founder Institute recommends using the simple one-sentence pitch format described below.

4 Tips for Attracting Top Talent

Mike Harden | Posted 03.27.2015 | Small Business
Mike Harden

Successful companies populate their teams with A-players. To do otherwise is a disservice to the company and its stakeholders. Unfortunately, most A-players aren't actively seeking new employment.

How Kimanzi Constable Left a Job He Hated and Is Now Living His Dream

Ramon Nuez | Posted 03.27.2015 | Small Business
Ramon Nuez

Entrepreneurship is less about building a business and more about creating the freedom you want for your life. Kimanzi Constable was trapped in a job that he hated, working 60+ hours a week and 170 pounds overweight. Until one day, Constable decided to stop living a life that sucked.

Guess Which City Is Home To A Booming Local Business Scene

Posted 04.01.2015 | Business

When people think of Dallas, Texas, usually a few key things come to mind -- like country music, brisket and an impressive roster of Fortune 500 compa...

The Pursuit of Patience

Gillian Small | Posted 03.26.2015 | Small Business
Gillian Small

This week I celebrate the six-month anniversary of my small PR business and I can't help but reflect on the main goal that I set for myself just 26 short weeks ago.

Four Ways to Turn Every Customer into a Brand Advocate

Breena Fain | Posted 03.26.2015 | Small Business
Breena Fain

Brands that create a holistic, memorable and exceptional experience for customers know how valuable brand loyalty is. It encourages buyers to evangelize your product, allowing you to keep marketing dollars in your pocket.

5 Biggest Obstacles to Build a Professional Practice

David Finkel | Posted 03.27.2015 | Business
David Finkel

Whether you are building a medical practice, accounting or law firm, engineering or consulting practice, or financial services firm -- here are concrete insights to sidestep the five biggest obstacles that trip up most business owners who run professional service firms.

Blend is the New Balance for Small Business Owners

John Swanciger | Posted 03.26.2015 | Small Business
John Swanciger

Technology makes getting quality work done on the go easier than ever. You can take an active role in meetings from anywhere, collaborate in real-time from different locations, and track everything from inventory to security from your couch. If approached thoughtfully, the resulting flexibility can help create a near perfect blend of business and personal time.

Roadmap to Leaving your Corporate Job and Starting a Creative Business: 1 year after launch (Part 6 of 6)

Sumeera Rasul | Posted 03.26.2015 | Small Business
Sumeera Rasul

Your business is either growing or dying. The truth is that you need to proactively grow your business. Increase in sales today does not equate to growth in future. You must have a clear strategy and plan for both short and long-term. There is no such thing as ticking along.

How to Build a Better Business Content Creation Team

Miranda Marquit | Posted 03.26.2015 | Small Business
Miranda Marquit

If you want your business to be successful in today's world, you need to be online. Even if you target local customers for your brick and mortar store, an online presence is vital.

6 Tips to Increase Social Media Shares

Jonathan Long | Posted 03.26.2015 | Small Business
Jonathan Long

You would love if your blog content received more social shares, right? When your content is shared on social media it introduces a new audience to your brand. Social shares are essentially free exposure and advertising for your business -- use these six tips to help increase the number of social shares your blog content receives.

Legislation Increasing Support to SBA Investment Program a Step Forward for Entrepreneurs Looking for Capital

John Arensmeyer | Posted 03.26.2015 | Small Business
John Arensmeyer

House legislation seeks to provide greater access to capital for entrepreneurs by expanding the amount available to small business investments through the SBA's Small Business Investment Company program