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Small Business

4 Ways Bloggers Can Make Their Brand Stand the Test of Time

Dorit Sasson | Posted 05.28.2015 | Business
Dorit Sasson

When someone visits your site, they will often wonder what they think you do VERSUS what you actually do. Over time, this messaging needs to be consistent.

10 Reasons Entrepreneurs Achieve Greater Coaching Success Than Others

​Jackie Nagel | Posted 05.28.2015 | Business
​Jackie Nagel

Taking the courageous step to engage a strategic business coach is a big deal for many entrepreneurs. For some, it means admitting they can't grow their business alone--no matter how smart they are. It also means coming face-to-face with beliefs and behaviors that are getting in the way of success.

The True Secret to Getting More Done in Less Time

David Finkel | Posted 05.28.2015 | Business
David Finkel

If 20 years of coaching business owners to grow their companies has taught me anything, it's this: The average business owner is overworked, stressed out and feels pulled in 20 directions all at once.

The Essentials of Email Marketing for Small Business

Bianca Rothschild | Posted 05.28.2015 | Business
Bianca Rothschild

Email marketing is the process of emailing to a database of customers or potential customers for the purpose of soliciting business, brand awareness or building loyalty and trust.

When Hiring the Best: Follow Your Gut or At least the Trail of Police Reports

Dr. Tiffany D. Sanders | Posted 05.28.2015 | Business
Dr. Tiffany D. Sanders

Any decent HR consultant would tell you there are many candidates who interview and present well, but end up being poor employees, and Ray McDonald is no exception.

5 Signs It's Finally Time to Start Your Own Business

Jose Vasquez | Posted 05.28.2015 | Business
Jose Vasquez

Maybe you have a good idea. Maybe you have a handful of potential partners. Maybe you keep finding yourself daydreaming about the potential of owning your own business. Whatever the case, entrepreneurship is calling you, and you aren't sure whether you should keep plugging away in your safer, more stable lifestyle, or risk it all for a chance at something great.

What to Expect From Non-Coding Careers at Tech Startups

Cyndi Chen | Posted 06.01.2015 | Technology
Cyndi Chen

Congratulations, class of 2015! You're young and you have the world ahead of you. The job market is looking up. You're attracted to the world of startups, and you've taken all the necessary reality checks to ensure that you'd thrive in this environment. Now all you need to do is find the startup of your dreams.

10 Things You Didn't Know About Following Your Dreams

Sarah Julien | Posted 05.28.2015 | Healthy Living
Sarah Julien

I've learnt more since I quit my nine-to-five job to start my own business than in 10 years working in public relations. Like most entrepreneurs, I am an autodidact. I also surrounded myself with smart, successful people and learn as much as I can from them. Following my dreams has been a lesson in growth. Here are my top 10 life altering realizations

6 Tools to Help You Convert More Leads and Sales on Your Website

Jonathan Long | Posted 05.27.2015 | Business
Jonathan Long

Your website is a vital part of your business. Some websites are used to provide information with a goal of converting traffic into leads, phone calls or location visits, while other websites are trying to convert traffic into immediate sales.

To Barter or not to Barter? There Is No Question

Asha Ramakrishna | Posted 05.27.2015 | Business
Asha Ramakrishna

You may hate me for this and think I am not progressive enough, but what I see is that although the altruistic notion of trading our craft for another's brilliant craft seems euphorically utopian, we are not ready for this.

The Road Map to Scale Your Company

David Finkel | Posted 05.27.2015 | Business
David Finkel

I was hosting my radio show, Scale Your Business, when the subject of the lifecycle of a successful business came up, and what the predictable needs were at each stage to scale it were.

What a Cabbie Can Teach Us About World-Class Customer Service

John Bowen | Posted 05.27.2015 | Business
John Bowen

How do we differentiate ourselves from the other competitors on the playing field so we truly stand out to our clients and prospects? It's a hugely important question these days given all the noise in the marketplace -- and believe it or not, the best answers might just come from a taxi driver.

Get Out of Your Own Way and Run Your Business

Kelly Phillips | Posted 05.26.2015 | Business
Kelly Phillips

Running your own business is hard. I don't care what you call it -- freelancing, entrepreneurship, small business ownership. It's just hard. When you're alone in your office every day making every decision for your business, you sometimes get a bit too far into your own head.

So You Think You Can Go Public? (Re)Meet the OTC

Victoria Silchenko | Posted 05.26.2015 | Business
Victoria Silchenko

I believe, if you run a modern company, your stock options should be worth money and you should be able to turn around and sell or exercise them. In other words, your company stocks should be able to become your own currency.

How Far in Debt Should Your Business Go?

Brian de Haaff | Posted 05.26.2015 | Business
Brian de Haaff

Broke. Kaput. Dead. Finished. That is what it feels like when your small business runs out of cash. I would tell you to avoid that from happening, but that's just stupidly obvious. The problem is that if you start a company, it likely will.

Succession Planning for Business: What You Need to Know Now About the Call You Never Want to Make

Eliot M. Wagonheim | Posted 05.26.2015 | Business
Eliot M. Wagonheim

Psychics aren't the only people asked to predict the future. When it comes to succession planning, lawyers ask their business clients to do it all the time. My discussions about succession planning often start out somewhat reminiscent of Alice's chat with the Cheshire Cat in Lewis Carroll's Alice in Wonderland.

How to Build a Brand for Your Small Business

Melinda Emerson | Posted 05.25.2015 | Business
Melinda Emerson

When it comes to your business, how do you figure out what your brand will be? Businesses should always know how people would recognize their business by developing a clear brand. Is it really just about your logo? No!

Firing Is Your Heaviest Burden As a Leader. Here's How to Handle it Gracefully.

Mike Harden | Posted 05.22.2015 | Business
Mike Harden

Letting an employee go, no matter what the reason, is never an enjoyable task. The truth is - and leaders should never say this to someone who is losing his or her job - that it's tough on the boss. This is one of the heaviest burdens a leader has to shoulder.

4 Sports Rituals That Can Make Your Business Better

Jenny Dearborn | Posted 05.22.2015 | Business
Jenny Dearborn

In our culture we often associate ritual with sports -- a little backside pat before every meeting doesn't work in the boardroom.

The 5 Biggest Complaints About Open Coworking Spaces

Frank Chalupa | Posted 05.22.2015 | Business
Frank Chalupa

It's estimated that the average worker spends about 90,000 hours on the job. That's a long time, especially if you're stuck in an office environment that isn't enjoyable or conducive to your day-to-day activities.

3 Ways to Maximize Control of the Image of Your Business

Ashley Wren Collins | Posted 05.22.2015 | Small Business
Ashley Wren Collins

In a world where information travels with the agility of a fast food order and your individual on-line presence thrives long after your death, controlling your image on the Internet, to the extent of what is possible, is imperative, particularly for career success.

6 Tips to Build Company Culture

David Finkel | Posted 05.22.2015 | Business
David Finkel

One way to think about culture is it is the invisible hand that shapes your team's behaviors when no one is looking. Here are six tips to help you and your leadership team establish and reinforce your company culture.

Entrepreneurship Lessons From the Father of Modern Cheerleading

Rebecca Fishman Lipsey | Posted 05.22.2015 | Small Business
Rebecca Fishman Lipsey

You might not look to cheerleaders as a source of entrepreneurial wisdom...yet. But those pom-poms, the cheer camps, and the signature moves are acts of branding genius. And the cheeriest cheerleader of them all, Lawrence Herkimer, has much to offer a budding business leader.

This Hyperlocal New York Magazine Is Rallying Around Small Businesses

The Huffington Post | Catherine Taibi | Posted 05.22.2015 | Media

The Lo-Down's Small Business Survival Campaign The community news organization The Lo-Down has launched a crowdfund campaign to raise money to ...

The Freelancer's 3-Step Guide to Finding the Perfect Workplace

Danielle Wolffe | Posted 05.22.2015 | Small Business
Danielle Wolffe

Know yourself. Ninety percent of artist retreats are offered in rural locations. If country based solitude is the key to your artistic soul, wonderful, congratulations. You have so many great options. If you are part city mouse -- consider alternatives.