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Small Business

How You Can Master Social Selling to Get in Front of Any Customer

Sajeel Qureshi | Posted 04.13.2015 | Business
Sajeel Qureshi

If you run a small-business or a small marketing team you can't market like McDonalds or probably even your largest competitor. So why bother trying?

Life After Death: A Widow In The World

Melissa Gould | Posted 04.13.2015 | Women
Melissa Gould

I am definitely a blank screen for everyone's projections. Lots of people need me to be OK. Some need me to be sad -- aren't all widows supposed to be sad? Others seem happy for my happiness, although slightly bewildered -- are widows supposed to be happy?!

6 Practices That Will Shape Retail Digital Transformation

Vala Afshar | Posted 04.14.2015 | Technology
Vala Afshar

Digital transformation is one of the most important topics facing retail today. As one of the largest retail brands in the U.S., second only to Walmart, Kroger Co., a Fortune 25 company with over $100 billion in revenue, is two years into its digital journey.

Priorities for Romania: Strengthening the Rule of Law and Advancing Economic Freedom

Natasha Srdoc | Posted 04.12.2015 | World
Natasha Srdoc

In order to increase economic freedom for its citizens and enable them to achieve higher standards of living, Romania needs to continue its efforts to eradicate corruption and establish an independent and efficient judicial system.

10 Rules for a Great Startup Idea

Kevin Siskar | Posted 04.11.2015 | Small Business
Kevin Siskar

What we have found is that if an early-stage founder can check off the ten items below, they have a solid foundation by which to start a company. You are absolutely not assured success if you can check off these items (nor are you assured failure if you can't), but your chances of success are much, much higher if you can.

5 Ways To Deal With Adversity In Business

Alex Pirouz | Posted 04.13.2015 | Small Business
Alex Pirouz

Sometimes, it takes a trip to hell and back to really open your eyes. And sometimes, really opening your eyes can change your whole life. If you're an entrepreneur, that means it also changes the way you see your job -- running the company you started.

Marketing Success With Local Pride

Diana Mackie | Posted 04.10.2015 | Small Business
Diana Mackie

Small businesses, particularly those in small towns, can really win big by playing up the theme of local pride in their marketing and messaging -- and there has never been a better time to try this tactic.

SBA Modernization Is Unlocking Commercial Capital

Administrator Maria Contreras-Sweet | Posted 04.10.2015 | Small Business
Administrator Maria Contreras-Sweet

As an immigrant who came to this country at age 5 with no economic advantages, I believe that entrepreneurism is the greatest force the world has ever known for lifting people out of poverty. SBA plays a special role in empowering those born without any head start.

15 Uses of Beacon Technology in Education

Vala Afshar | Posted 04.14.2015 | Technology
Vala Afshar

Will Beacons transform education? Technology, especially mobile computing, is having a profound effect on education. Reliable student access to mobile devices has now opened the door to a new teaching technology.

The Essentials of PPC for Small Business

Bianca Rothschild | Posted 04.09.2015 | Small Business
Bianca Rothschild

This article is part one of a series of five posts on the basics of online marketing for small business. The series is designed to inform and empower small businesses about their online marketing options and give them the confidence to explore the potential growth opportunities that are available through online marketing.

How to Build a Business With Staying Power

Matt Rissell | Posted 04.09.2015 | Business
Matt Rissell

If you're an entrepreneur like me, your mind never turns off. You're constantly seeking new ways to improve your business and yourself. So, what does it really take to turn something you've made into a company with staying power and apply that natural drive to scaling it?

6 Ways to Describe What You Do When You Can't

Maria Ross | Posted 04.08.2015 | Small Business
Maria Ross

When asked any variation of "What do you do?" you have to have an answer ready. Even if you're just starting out on a project. Even if you've only written Chapter One. Even if you are launching your business two months from now.

There's More Than One Way to Define Entrepreneurial Success

Nellie Akalp | Posted 04.08.2015 | Small Business
Nellie Akalp

How do you know when you've made it as a business owner? What does true entrepreneurial success look like? Can it be measured by your bank account, number of employees, customers, or media mentions?

6 Ways to Spring Clean Your Social Media Presence

Carlota Zimmerman | Posted 04.08.2015 | Women
Carlota Zimmerman

Sit down and think about it. Why are you online? Whom are you trying to connect with/impress and why? Why should these people be interested in you?

8 Tips to Better Manage Your Company's Debt and Financing Relationships

David Finkel | Posted 04.08.2015 | Business
David Finkel

Whether you have a line of credit, a term loan, or some other bank credit facility, here are eight suggestions to more intelligently manage your debt as you scale your business.

5 Tips to Leverage Your Remote 'Telecommuting' Team

David Finkel | Posted 04.08.2015 | Small Business
David Finkel

There are many advantages to a remote workforce. Since 2005, tele-community has grown by nearly 80 percent. Forrester Research's US Telecommuting Forecast predicts 43 percent of the U.S. workforce will work from home by 2016.

Teen Mogul

Claire Fordham | Posted 04.08.2015 | Small Business
Claire Fordham

Entrepreneur and technology whizz Hunter Nelson is the founder and CEO of his own company. What makes Hunter truly extraordinary is that he is only 14 years old and has been running his own company since he was 12.

5 Essential Elements of Any Social Media Campaign

Doug A. Sandler | Posted 04.08.2015 | Small Business
Doug A. Sandler

Do a quick analysis and see how you compare. So, are you social? In order to be successful, any business, no matter the size, should focus its attention on building a social media campaign with the following components in mind.

How to Use the Power of Purpose to Create Your Ideal World

Ramon Nuez | Posted 04.08.2015 | Small Business
Ramon Nuez

You do not have to live your life the way other people tell you to. Yes, it's a shocking statement and it breaks every convention you have been taught, but it's also true. But living an unconventional life is not easy. There is a great deal of hard work and failure on this journey.

Perfecting the Pitch: How to Sell Better, Faster and Smarter

Danny Wong | Posted 04.07.2015 | Business
Danny Wong

When you pitch a client, it can feel as if this is your only chance to close the deal. Fortunately, even if they say no, you both can revisit the opportunity further down the line. But it may take weeks, months or years before you get a second chance.

Leverage the Secret Language of Selling

John Bowen | Posted 04.07.2015 | Small Business
John Bowen

Want to connect with your current and future clients better? Start paying closer attention to what you say to them and how you say it. Using language effectively to tap into consumer psychology can give you a competitive edge that can set you apart in your market.

It's Not Easy, But It's Worth It!

Chelsea Berler | Posted 04.07.2015 | Small Business
Chelsea Berler

Two questions come to mind whenever I think about my book, The Curious One, my career, and my life. Why should anyone care about me and what I have to say? Why would they want to hear the confessions of still another entrepreneur?

The Truth About Email Marketing

Jeremy Sandow | Posted 04.07.2015 | Small Business
Jeremy Sandow

After hunting down some of the worlds most successful info product business creators, I grilled them on what it takes to truly be successful in the business. And after I learned the truth, I started to see significant success in my later info product creation.

Business Tools for the Budgeting Savvy Entrepreneur

Nancy Laws | Posted 04.07.2015 | Business
Nancy Laws

Starting a business is expensive business, even with low cost startups, when you really take the time to think about the tools you will need to be productive and to grow your brand, the actual cost of starting a business can be enough to scare you away.

How to Crowdfund

Jeremy Bamidele | Posted 04.06.2015 | Business
Jeremy Bamidele

Eric Migicovsky's Pebble watch was turned away by multiple investors and venture capitalist. As a result, he took his product to the masses via crowdfunding. He now holds the Kickstarter record for the highest amount ever secured on the platform-- a cool 10.2 million.