Ever wondered what the 'new economy' actually looks like, who the players are and how they interrelate?
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There are some companies--again, only the most dominant brands--that can simply deliver content to their community via any social media platform and consumers will buy.
That's welcome news to the jobs-starved economy. I say it's a natural progression of a truly ubiquitous business process. Social media started as a fad, then became a trend, and is now becoming fully integrated in the fabric of how we do business.
Ideally, innovative corporations would increasingly function beyond the short-term profit motive and pay greater attention to their impact on the social economy.
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