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Social Economy

Why McKinsey Says Social Media Could Add $1.3 Trillion to the Economy

Beverly Macy | Posted 10.08.2012 | Business
Beverly Macy

That's welcome news to the jobs-starved economy. I say it's a natural progression of a truly ubiquitous business process. Social media started as a fad, then became a trend, and is now becoming fully integrated in the fabric of how we do business.

Why Corporate Social Responsibility Is Good For Businesses

Reena De Asis | Posted 05.25.2011 | Impact
Reena De Asis

Ideally, innovative corporations would increasingly function beyond the short-term profit motive and pay greater attention to their impact on the social economy.