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Social Media Psychology

Why LinkedIn Got It Right

Stephanie Lager | Posted 04.15.2015 | Technology
Stephanie Lager

In the rampant growing sea of social media platforms flooding every digital screen, every swiping finger, one seems to stand out precisely because it doesn't require constant consideration. In other words, you don't need to be your best self-you can just be.

This Is What Facebook Does To Your Brain | Posted 08.31.2013 | Technology

That little zing you get when someone “likes” your picture or sings your praises on Facebook? That’s the reward center in your brain getting a b...

Social Media Signed the Death of Gross Marketing Tactics: Power to the People?

Olivier Oullier | Posted 03.09.2013 | Technology
Olivier Oullier

We have never lived in a world where things spread so quickly, at such scale. Social media has become equally a powerful and dangerous ally for marketers and for consumers -- a double-edged sword that each should manipulate with great care.