What most people still don't understand is that creating a website and joining various social media won't guarantee anything at all since those are just the beginning. The real work actually is in weaving a great online presence with a little help from those tools.
When we find an interest that adds meaning to our lives and to those around us, our life becomes more fulfilled. Our personal brand becomes glossier on the inside and on the outside. In essence, we are being the person we are most proud of.