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Brand A New Look

Shinjini Das | Posted 08.24.2016 | Business
Shinjini Das

So, there you have it folks, the A-Z's of building and branding a sustainable social media image. What are your thoughts around creating a long-term personal brand via social media? I would love to hear from you!

How Product Managers Use Themes to Build Winning Products

Brian de Haaff | Posted 08.19.2016 | Technology
Brian de Haaff

How do you make a winning product even better? You never stop pushing for new ideas that will delight and engage your customer. But for every stellar enhancement there are dozens of duds that simply do not contribute to the overall product vision.

Procurement Software: Cloud-based Vs. On-Premises -- Which One is Right for Your Business?

Zak Mustapha | Posted 08.19.2016 | Business
Zak Mustapha

Increasingly, technology is sold as a "solution" into every business function, including procurement. The range of technology options available, coupled with powerful sales and marketing messages, can often overwhelm decision makers. The C-suite and procurement leaders face a common dilemma when choosing procurement software: should the new software system be an "on-premises" application or a cloud solution?

4 Roles Aspiring Scrum Masters Need to Understand

Brian de Haaff | Posted 08.17.2016 | Technology
Brian de Haaff

Do you want to become a scrum master? Before you start stockpiling books on agile and set out to obtain a certification, it is worth taking the time to truly understand what a scrum master does -- and what they do not do.

Bridging the Gap Between Entrepreneurs and Developers

Shinjini Das | Posted 08.15.2016 | Technology
Shinjini Das

Be completely honest. Either you are an entrepreneur or your friends are entrepreneurs who have had some serious struggles securing well-trained, effective, knowledgeable, and most importantly, affordable developers.

GetResponse Online Marketing Platform

Zak Mustapha | Posted 08.08.2016 | Business
Zak Mustapha

Marketing has undergone much revolution and lately, investors enjoy the fruits of online marketing. Online marketing is not yet a fully exploited field. Thus it's important that businesses realize this early and take advantage of the less competition there is at the moment.

How Product Managers Build Leadership Skills

Brian de Haaff | Posted 08.02.2016 | Technology
Brian de Haaff

Building a lasting product is a remarkable experience -- when it happens. It can be a bumpy and uncomfortable ride at times. But when you achieve product success, you will likely be hooked for life. I know I was.

Die Dashboards Die! Why Conversations Will Reinvent Software

Nir Eyal | Posted 08.02.2016 | Business
Nir Eyal

In years to come, conversations will breathe new life into software--particularly the boring enterprise tools millions of knowledge workers begrudgingly use every day. Conversational user interfaces (CUIs) work because of our familiarity with messaging. Even the most technically complex interactions can look as simple as getting an SMS text when presented as a conversation.

Coding And A Rookie Mindset Are Critical Skills For The Fourth Industrial Revolution

Vala Afshar | Posted 08.01.2016 | Technology
Vala Afshar

A year from now you may wish you had started today. ― Karen Lamb The 2016 annual meeting of the new champions panel, sponsored and hosted by the W...

4 Signs You Need a Product Roadmap

Brian de Haaff | Posted 07.29.2016 | Technology
Brian de Haaff

From sneak peeks at the specific features of a pre-launch device to snapshots of the "master plan" driving innovative brands, you can find exampl...

Why The Best Product Managers Always Start With A Vision

Brian de Haaff | Posted 07.22.2016 | Technology
Brian de Haaff

Product managers have many day-to-day duties. But their main focus is communicating the high-level product vision across their organization -- from t...

The Launch Strategies That Took Hotjar From 0 to 1 Million in 6 months

Stephanie Fiteni | Posted 07.21.2016 | Business
Stephanie Fiteni

I had the pleasure of interviewing the CEO of Hotjar about the online launch that propelled the product into an avalanche of organic growth taking the company from 0 to 1,000,000 dollars in turnover in 6 short months.

The Biggest Opportunity Most Startups Miss

Brian de Haaff | Posted 07.21.2016 | Technology
Brian de Haaff

The tide is turning for some startups. I have seen the worried faces in Silicon Valley -- and they are not without reason. Funds that were easy to snag in the past are now harder to secure.

How Product Managers Prioritize Great Ideas

Brian de Haaff | Posted 07.14.2016 | Technology
Brian de Haaff

As the product matures, internal teams, customers, and partners will all have ideas on how to make the product even better. Product managers then must collect, curate, and promote those ideas into features.

Should Your Site Have Live Chat?

Megan Brame-Finkelstein | Posted 07.14.2016 | Business
Megan Brame-Finkelstein

When I was running a small business, I'd get into these moments where I felt like my website needed all of the bells and whistles of a conglomerate in order to give the best possible user experience to my customers.

Can Software Help You Generate Better Ideas?

Brian de Haaff | Posted 07.13.2016 | Technology
Brian de Haaff

Everyone wants better ideas. But it is often tough to capture ideas in a manageable way -- and even tougher to organize and implement them. Product teams especially need a way to quickly capture, categorize, and prioritize ideas.

5 Questions That Help Product Managers Define Customer Personas

Brian de Haaff | Posted 07.11.2016 | Technology
Brian de Haaff

Product managers are the champions of their product. It's their job to take "what if" ideas and turn them into actionable realities. But it is also their responsibility is to ensure that the ideas they choose to act upon map to the needs of customers.

Ask This Question To Find Your Dream Job

Brian de Haaff | Posted 07.07.2016 | Business
Brian de Haaff

We have all heard flowery language about landing a "dream job." But the problem is that no one talks about how to actually find one -- or what a dream job even looks like.

How Strategic Initiatives Will Help Your Business Succeed

Brian de Haaff | Posted 06.30.2016 | Business
Brian de Haaff

When you establish initiatives, you are simply specifying the work that must be accomplished by your development team in order to achieve the goals and deliver against the larger strategy that has been set.

The Perfect User Story Template for Product Managers

Brian de Haaff | Posted 06.26.2016 | Business
Brian de Haaff

Have you ever heard someone in software development refer to a "user story"? It sounds like a fairy tale, but a user story is actually a integral part...

5 Tips to Help with Late-Paying Customers

Sabrina Parsons | Posted 06.23.2016 | Business
Sabrina Parsons

When it comes to customers and late payments, it can be like walking on a tightrope; it may be a delicate situation to conquer, and one wrong step might make the issue worse. After all, they are still your customers. However, lacking that source of valuable cash can create a major cash flow problem, which can have spiral effects to every part of your business.

The Care of One Teacher Can Make a Lifetime of Difference

Kermit S. Randa | Posted 06.23.2016 | Education
Kermit S. Randa

Sometimes, if we're fortunate, a person can briefly enter into our lives and end up redirecting its entire course for the better. It's a powerful trut...

The $1 Trillion Economic Impact of Software

Victoria Espinel | Posted 06.15.2016 | Technology
Victoria Espinel

Today, I'll be at New America talking about the impact software has on the economy. Software is at the forefront of American innovation -- laying the ...

Advantages of PCB Design Software that Can Blow Your Mind

Allan Smith | Posted 06.15.2016 | Technology
Allan Smith

So, you are running successful manufacturing and engineering business, but all of sudden you decided to shoot up the manufacturing and produce product...

How Successful Product Managers Set Winning Goals

Brian de Haaff | Posted 06.03.2016 | Business
Brian de Haaff

Product goals bring your strategy to life. They also work in tandem to achieve that strategy and guide the work of your product team. That's because goals work with strategy to help everyone understand the big picture.