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Stanley Resor

Creating Advertising That Does a Better Job of Selling

Ira Kalb | Posted 05.02.2015 | Business
Ira Kalb

When you look at the data, you find that much of the advertising that is done is not just mediocre ¬- it doesn't work. When I make this statement to my clients and students at the beginning of an engagement or course, they don't believe me.

Vietnam-Era Army Secretary Dies

AP | DOUGLASS K. DANIEL | Posted 04.18.2012 | Politics

WASHINGTON -- Stanley R. Resor, who served two presidents as secretary of the Army for six years during the height of the Vietnam War and represented ...