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Steve Rosenbaum

YouTube And The Death Of User-Generated Content

Steve Rosenbaum | Posted 01.28.2012 | Technology
Steve Rosenbaum

For as long as anyone can remember, Google's video personality has been deeply bipolar. On one hand, there's YouTube, the massive consumer video stor...

The Future of Video: Eyes In The Back Of Your Head

Steve Rosenbaum | Posted 01.21.2012 | Technology
Steve Rosenbaum

Honestly, I've seen a lot of cool video stuff in the past year. Amazing social software. Cool new ad solutions. And content creators who are breaking ...

A Readers Revolution: Engaged

Steve Rosenbaum | Posted 01.11.2012 | Books
Steve Rosenbaum

I've known a lot of writers in my life. They tend to have strong feelings about the subjects they choose to write about, and once their book is published they're even up for a good debate.

Startup Survival Guide: Maslow's Pyramid Revised

Steve Rosenbaum | Posted 01.02.2012 | Technology
Steve Rosenbaum

For as long as I can remember, anyone with a passion for building a tech company from the ground up would have to head west. Silicon Valley was where the money, talent, and exits were. But what do startup founders really need?

Mary Meeker: World Web Leaves U.S.A. in the Dust

Steve Rosenbaum | Posted 12.27.2011 | Technology
Steve Rosenbaum

The thing Mary Meeker's Web 2.0 presentation nailed was just where the U.S. is on the world stage -- knocking us down from our self-serving perch of being at the cutting edge. In fact, we're lagging behind.

MTV and the "Curated ME"

Steve Rosenbaum | Posted 12.26.2011 | Technology
Steve Rosenbaum

Millennials have grown up with a 24/7 news cycle and reality TV. They know the power of branding and publicity. Every day they act as their own digital publicists, curating and monitoring the 'me' brand.

Siri: The Talking Robot Arrives. Uh Oh.

Steve Rosenbaum | Posted 12.18.2011 | Technology
Steve Rosenbaum

While we weren't paying much attention, Steve Jobs may well have left behind as his most world-changing legacy -- the very first consumer robot. And chances are, you've got one of Jobs' newfangled robots in your pocket right now.

There's a Special Place in Hell for Spammers

Steve Rosenbaum | Posted 12.10.2011 | Technology
Steve Rosenbaum

As the web has gone from the edge of our world to the electronic center of how we live, spammers have taken up new evil ways clog not just our inboxes, but our lives.

I'm Planning My 150th Birthday Party -- Today!

Steve Rosenbaum | Posted 12.04.2011 | Technology
Steve Rosenbaum

It used to be the stuff of science fiction, the idea that we could 'cheat death' and live well past what we now think of as a natural human lifespan. ...

Brazil. Tech Forward - In a Social Sort Of Way.

Steve Rosenbaum | Posted 12.01.2011 | Technology
Steve Rosenbaum

Sao Paulo's Latin motto is Non dvcor, dvco, which translates as "I am not led, I lead." Leading in digital seems very much part of the culture of the place.

What Barack Obama Could Learn From Maker Faire

Steve Rosenbaum | Posted 11.19.2011 | Technology
Steve Rosenbaum

I've been reading all the various polls and news reports. Everyone seems to agree that 'it's the economy stupid' to borrow a phrase, but I can't help ...

Today. 9/11/11 at the National Memorial

Steve Rosenbaum | Posted 11.11.2011 | New York
Steve Rosenbaum


My Memorial. Your Memorial. A Journey.

Steve Rosenbaum | Posted 11.08.2011 | Technology
Steve Rosenbaum

Rather than a book or a film, I made the somewhat controversial decision to create an App for the iPad to commemorate 9/11.

Why ABC's Shark Tank Is Entertaining... and 100% Wrong on Dealmaking

Steve Rosenbaum | Posted 10.14.2011 | Business
Steve Rosenbaum

Let's face it, there's something hypnotic about the whole process. An entrepreneur with a vision gets a chance to present to a group of successful fou...

Google News: Humans Beat Robots, at Last!

Steve Rosenbaum | Posted 10.14.2011 | Technology
Steve Rosenbaum

After almost a decade, Google is somewhat sheepishly admitting that humans are, well, useful after all.

Reflecting Absence: Exploring The 9/11 Memorial

Steve Rosenbaum | Posted 09.10.2011 | New York
Steve Rosenbaum

As New York, and the world, prepares to see for the first time what will most certainly be one of the most visited memorial sites in the world -- Michael Arad seems calm, focused, and comfortable with what they'll see.

Extreme Transparency: The New Way We Live

Steve Rosenbaum | Posted 08.07.2011 | Technology
Steve Rosenbaum

My fellow traveler read my powerpoint from behind me on the airplane. And my car service driver watched it live on the web. Certainly my 'private' presentation to the TEDx community was more public than I ever imagined.

Is Apple Prepping YouTube Killer?

Steve Rosenbaum | Posted 06.20.2011 | Technology
Steve Rosenbaum

In the past 10 days, web video has undergone a massive change of roles and fortunes. YouTube, Apple, and Cisco have all shifted seats.

Google's User Happiness Problem

Steve Rosenbaum | Posted 06.15.2011 | Technology
Steve Rosenbaum

While Google is defining 'delight' as popping a weather graphic on your screen, users are drowning in a flood of tweets, blog posts, check-ins, and other real-time data that overwhelm comprehension and exhaust users.

NY's Secret Underground Digital Lab

Steve Rosenbaum | Posted 06.12.2011 | Technology
Steve Rosenbaum

New York has a digital sensory deprivation zone that tests how long people can stand being disconnected from the web. It's called the New York City Subway.

Can Venture Capitalize on Curation?

Steve Rosenbaum | Posted 06.08.2011 | Technology
Steve Rosenbaum

Curation has come of age. The sheer volume of Web content, and the increasing demand of both content consumers and Web advertisers makes it clear that content without curation is simply noise.

Hey Marketers! I Want My Data Back!

Steve Rosenbaum | Posted 06.07.2011 | Technology
Steve Rosenbaum

If you're like me, you're splurting data all over the place. Just a few years a back, the idea of sharing your credit card on the Internet seemed like...

Volvo's Social Media #Fail

Steve Rosenbaum | Posted 06.03.2011 | Technology
Steve Rosenbaum

It used to be that in marketing, the brand with the most cash won. Hands down. You could 'carpet bomb' a market, you could 'own' the conversation, you...

Why Stephen Colbert Fears Me

Steve Rosenbaum | Posted 05.25.2011 | Media
Steve Rosenbaum

At first I didn't put all the pieces together. Why wouldn't he return my calls? After all, in January alone he'd had Jane McGonigal, Michael Lewis, and Amy Chua. But still, no invite.

SXSW: The Heart of the Realtime Revolution

Steve Rosenbaum | Posted 05.25.2011 | Technology
Steve Rosenbaum

What's the biggest lesson coming out of SXSW? A year is a very long time in the fast moving world of connected content.