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Sxswi

SXSW Shingerview: Keith Lehman, Sprint

David Shing | Posted 06.08.2014 | Technology
David Shing

Keith Lehman, Social Media Marketing Manager at Sprint, is one cool dude. He started his career at Sprint working at a retail store for five years, and worked his way up to corporate, doing development in marketing and operations.

SXSW Shingerview: Glenn Carter, 3M

David Shing | Posted 06.08.2014 | Technology
David Shing

From the chair hanging in mid-air held up only by 3M tape, to the art sculpted from 3M duck tape, 3M is a company that is constantly innovating and I was excited to hear about it from Glenn.

SXSW Shingerview: Chris D'Amico, Hill Holliday

David Shing | Posted 06.07.2014 | Technology
David Shing

At SXSW last month, I chatted with my friend, a fellow creative, Chris D'Amico, SVP and Group Creative Director at Hill Holliday who is the creative l...

SXSW Shingerview: Jason Levine, Mondelez

David Shing | Posted 05.28.2014 | Technology
David Shing

Jason Levine, who is responsible for Oreo on a global scale, stopped by AOL's activation at Raptor House to talk about the Oreo brand.

SXSW Shingerview: Adam Harter, Pepsi

David Shing | Posted 05.27.2014 | Technology
David Shing

In the last two years, Pepsi has re-imagined the SuperBowl halftime show, and in the spirit of innovation and creativity, took it a step further this year.

SXSW Shingerview: Howard Handler, MLS

David Shing | Posted 05.26.2014 | Technology
David Shing

With the World Cup taking place this summer, I was excited to talk with Howard Handler, CMO of Major League Soccer at SXSW Interactive this year. Howard is a sharp dude with a unique background.

SXSW Shingerview: PHD Grady Creative Collective

David Shing | Posted 05.21.2014 | Technology
David Shing

These five bright, interesting, and interested students from the University of Georgia are a part of a collaborative research project with PHD to build consumer insights on millennials. At SXSW this year, I sat down with them to talk about their point of view as consumers and as the culture of youth.

SXSW Shingerview: Arianna Kughn Cadillac Digital Advertising Manager

David Shing | Posted 05.16.2013 | Technology
David Shing

Cadillac is most definitely an icon American brand and I am intrigued how fairly traditional companies are embracing digital. So I was lucky enough to...

SXSW Shingerview: Kat Egan, Founder, KatEgan co.

David Shing | Posted 05.16.2013 | Technology
David Shing

Kat Egan is a very talented person who is particularly well known as a connector of agencies to brands and people to purpose. We discussed the power o...

SXSW Shingerview: Conor Brady, Global Creative Director and Emily Wengert, VP, User Experience, HUGE

David Shing | Posted 05.16.2013 | Technology
David Shing

We discussed the beauty of design and how we feel that wonderful digital design is front and center of a brands mind (if that is even such a thing?!)....

SXSW Shingerview: Rob Capps, Deputy Editor, Wired Magazine

David Shing | Posted 05.16.2013 | Technology
David Shing

We all love Wired magazine. I was fortunate enough to wandered the streets first thing in the morning with Rob, before the hoards of people spilled in...

Thoughts About SXSW

Richard Robbins | Posted 05.16.2013 | Technology
Richard Robbins

Companies that don't have active social media accounts and multiple representatives at SXSW are now the exception than the rule. While this is a great thing, I do worry that too many companies focus more on how to use social media to sell product than as a tool to embrace their communities in a true two-way fashion.

Looking Back at the Big Winners From SXSW 2012: The 'Homeless Hotspots'

Brian Reid | Posted 05.14.2013 | Impact
Brian Reid

SXSW 2012's 'Homeless Hotspots' program immediately created a minor firestorm: was it genius and empowering or dehumanizing and exploitative? Were those who participated in the program any better off?

Read With Me: SXSW Shingerview With Henrick Berggren, Founder of Readmill

David Shing | Posted 05.13.2013 | Technology
David Shing

When you come to an interactive conference you don't expect to be talking to start-ups about books. So I was pretty intrigued when I got introduced to a young founder doing just that.

Now Hear This: SXSW Shingerview With David Noël, VP of Community, Soundcloud

David Shing | Posted 05.13.2013 | Technology
David Shing

The latest and hottest start-ups aren't coming from Silicon Valley anymore. David Noël is the VP of Community at Soundcloud, which is based in Berlin. Here he talks with me about creative collaboration and how Soundcloud is enabling it between artists and fans.

Want to Elect a President? Call Call This Guy: SXSW Shingerview with Harper Reed, CTO, Obama for America

David Shing | Posted 05.12.2013 | Technology
David Shing

Harper Reed. Mate, the man elected a president. Not sure what else there is to say.

SXSW Shingerview: Jeff Hinz, Managing Partner, U.S. Digital Director at MediaCom

David Shing | Posted 05.12.2013 | Business
David Shing

SXSW has grown so much over the years; it's easy to forget that there are people who have been there since the beginning.

New Digital Frontiers At #SXSWi 2013

Zaid Al-Zaidy | Posted 05.12.2013 | Business
Zaid Al-Zaidy

Instead of leaving Austin's SXSWi 2013 with a large sack full of complex, emerging technology news with little or no practical application to the brands and businesses we work on, I want to highlight two "Disruptive" technology movements that can help marketers transform what they do.

At SXSW Helping Homeless People Is Delicious With Street Treats

Mark Horvath | Posted 05.10.2013 | Impact
Mark Horvath

Providing a social enterprise for street homeless people takes a lot of trust on everyone's part. That trust alone my be better at restoring a life than the money these vending carts will generate.

Pop-Up Nation: 5 Reasons Why the Temporary Shop is Here to Stay

Jim Gibbons | Posted 05.08.2013 | Impact
Jim Gibbons

Some have been quick to dismiss the pop-up phenomenon as a trend that is problematic for business, given the short-term nature of the model. But recent years have shown pop-up shops proving to be a long-term strategy for businesses, communities and nonprofit organizations alike.

5 Ways to Rebuild Your SxSWi Karma at the Beacon Lounge

Robert J. Rosenthal | Posted 04.23.2013 | Technology
Robert J. Rosenthal

let's say that buried deep within your list of private to-dos, there's a little bullet point there that says, "Do better. Make a difference. Figure out a way to turn this crazy job of mine into something that helps people."

Movement Leader and Serial Entrepreneur Louis Pagan Dies

Kety Esquivel | Posted 04.09.2013 | Latino Voices
Kety Esquivel

Louis, you will be missed. We will push forward together, grateful for the time we had with you, the opportunities we had to collaborate with you and your sage advice that we move forward together. Thank you for everything you helped bring into this world.

SXSWi: Bourbon and Brilliance

Farryn Weiner | Posted 05.28.2012 | Media
Farryn Weiner

More often than not, a convention is not quite worth the aggravation -- speakers ramble on about lofty ideas of expertise, happy hours cloud your judg...

Dangers of SXSWi Thinking for Not-for-Profits

George Weiner | Posted 05.28.2011 | Impact
George Weiner

The NFP sector definitely needs fresh tech innovation, but it is not as simple as copying and pasting the Silicon Valley startup model.

SXSW Interactive: The Tech Conference as Bloatware

Alex Pasternack | Posted 05.25.2011 | Technology
Alex Pasternack

The best interactions at SXSWi happen on the soft edges of the conference. The problem is that these moments can be as hard to find as, say, finding a really good how-to website in an internet made up of content farms.