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(VIDEO) IPG & Innovid Partner To Find The Right OTT Recipe

Andy Plesser | Posted 10.04.2016 | Technology
Andy Plesser

COLOGNE -- What's the best way to deliver commercial viewing experiences to viewers in the interactive TV age? The new platform opportunity is consid...

(VIDEO) After Modi Deal, Innovid 'Enters The Gate Of Media Giants'

Andy Plesser | Posted 06.09.2016 | Technology
Andy Plesser

Straight from striking an important partnership with Group M's advanced TV division MODI Media, video ad-tech outfit Innovid is aiming to buddy up w...

(VIDEO) Innovid Connects Mobile To TV, Plans 2016 R&D

Andy Plesser | Posted 01.18.2017 | Technology
Andy Plesser

LAS VEGAS -- With $25m raised in 2015, personalized video ad creation and delivery firm Innovid has now taken a total $56.m in venture funding over i...

(VIDEO) Facebook Taps Innovid for Atlas Ad Serving

Andy Plesser | Posted 12.02.2014 | Technology
Andy Plesser

As one several announcements this week around the relaunch of its Atlas advertising platform, Facebook has tapped video adtech company Innovid for ad ...

(VIDEO) Mobile Video Strong Despite Fraud Fears: Innovid's Chalozin

Andy Plesser | Posted 08.13.2014 | Technology
Andy Plesser

Unscrupulous publishers are causing advertisers sleepless nights by automatically playing video ads despite being out of human view, "below the fold" ...

Innovid's CTO on 'TV Everywhere' and Engagement

Andy Plesser | Posted 08.10.2013 | Technology
Andy Plesser

Although television is available almost everywhere today - tablets, PCs, connected TVs, gaming consoles and mobile phones - engagement and interaction...