Kudos to companies like Target for being market leaders in the fight for gender equality. Recently, Target announced it would remove gender-based signage. This has some consumers up in arms, but I think this is long overdue in a modern society.
Last weekend, TheUpshot published the most dangerous identity theft threat: the non-expert's tendency to underestimate the magnitude of problem.
A target market is simply whom you serve best and therefore wish to serve most. Or where you do your best work as an advisor, rep, agent, planner, broker, producer, or related wholesaler. It makes a lot of sense to discover, create, and ultimately establish a target market.
We asked bargain experts which retailers were best -- and worst -- for cutting prices during summer on everything from patio furniture and summer fashions to back-to-school supplies and laptops.
You have had those days... you know the ones I am talking about... the ones where you have too much to do and not enough time and the kids are driving...
Target date mutual funds have become the most popular choice of retirement plan investors. But before you think that target date plans will solve all your retirement investment issues, you should understand these five factors.
Being in the therapy business, I'm constantly monitoring my own psychological state, probably not unlike physicians who regularly check their pulse. Lately, I'm monitoring a growing sense of being watched. I don't think I'm becoming paranoid, yet, but it's starting to feel that way.
It's no wonder so many people shop Target for everything from food to furniture. If you're one of them, you probably love the feeling of getting good deals on everyday items. But you might be missing out on some major savings.
What if instead of constantly calling on prospects to drum up business, you got prospects to come right to you? Even better, what if they already understood and liked your product or service so well by the time they arrived that they were essentially ready to buy?
You want to play it safe in the investment world. The agony of the recession is fresh in your mind. Your stomach churns at the thought of suffering 2008-style losses.
Now I have a lobster pillow and a faux-coral sculpture I don't even understand. The only reason I didn't buy a lamp is there was no room in my cart after the f*cking pillows.
It may seem crazy to seed an idea that is intended to put you out of business, yet that's exactly what Dayton's department stores did back in 1960 with Target. And, the more that I think about it, that's exactly what every school in America should be doing right now.
In recent years, Target has taken its innovative and cool marketing initiatives to another level, partnering with major designers and launching limited-edition collections, such as Jason Wu, Missoni, and now Lilly Pulitzer.
There was the news that it was sold out, and that it was a LIMITED TIME OFFER with no restocking! Meaning it was GONE. It appeared I was shut out, even though I saw some very cute things I would have liked. Then I wanted it because I couldn't have it.; oh yes, then I wanted it badly.
Apparently, Lilly was an inclusive person, and would have been happy about the broad reach of the brand. I understand that in the end, this is truly a business decision for the company.