Technology Advertising

Even Technology Companies Know the Future of Advertising Is Storytelling

Randall Rothenberg | Posted 12.06.2011

Read More: Future of Advertising, Technology Companies, Advertising Week 2011, Advertising Week, Advertising, Tech Business, Advertisingweek, MIXX Expo, Storytelling, Technology Advertising, IAB Mixx Conference and Expo, Technology News
Randall Rothenberg

The next wave of mega-growth will not stem from a new algorithm or new digital video compression mechanism. Rather it will come from the advancement of the classic art of storytelling.

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Why Are Old Tech Ads So Funny?

Delaney Turner | Posted 09.27.2011

Read More: Bblog-Ibm, Technology, Technology-Advertising, IBM Watson, Ibm, Computers, Funny Ads, Smarter Ideas, Technology News
Delaney Turner

The web is awash with old technology ads, whether they're for a cheaper hard disk, better color, or even an "Electronic Computer Brain" that's fun at parties, solves riddles and tells the future. Why is this?

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