There aren't too many of us who don't get some level of debilitating schpilkis when asked to talk in front of people. It can be truly unsettling. But the reality is, in business -- as in relationships -- HOW you say things is more impactful than WHAT you say.
In a swig heard 'round the world, Sen. Marco Rubio demonstrated why every executive must learn how to effectively communicate when Teleprompted. Lesson one: Always have water within arm's length -- not off-camera.
I would have paid to see someone ask: "How can you sit here and tell me Obama is a great debater, when you've been mocking him for four years as a man who is incapable of speaking without a TelePrompTer? Were you lying to us then, or are you lying to us now?"
As an executive, you're called upon to deliver important messages to your organization and the marketplace. People look to you to set the tone in public speaking. You want to come across as a strong leader, but natural. That's why you need to master the Teleprompter.
Government workers precisely encapsulate what the founders had in mind for this nation. A government of the people. The Republicans don't want you to think about government like this, even though it's the centerpiece of the American-style representative democracy.
To America's comedians Sarah Palin is the gift that keeps on giving; to pundits she's the political actor who keeps on fascinating. Yet for all the coverage of the crib notes gaffe, a lot of people missed the point.