Like many start-ups, the genesis of The Honest Co. was in fulfilling an unmet need. As a new Mom, Jessica Alba developed an allergic reaction to baby laundry detergent, and quickly established that there was a dearth of eco-friendly products available in the market.
When we picture people who are part of the eco-friendly "green" movement, we don't often picture our Nubian sisters. However, personal experience and data confirms the fact that Black people and other "people of color" can be green.
Food is love and as a private chef, I feel that connection every day. I cook healthy food because I want to make people healthier, so they can live their fullest life both today and 10, 20 years from now.
A staunch environmental advocate, the 31-year-old star recently launched the Honest Company, which makes nontoxic, ecofriendly baby gear. She took some time to answer our questions about her commitment to safe chemistry.
As a new parent, I desperately needed a place where I could get all my daily essentials -- from diapers to cleaning products -- and I could trust that they would be safe, eco-friendly, affordable, and effective. So I decided to create it.