As a career development and executive coach, I often work with people that brand products or services for an organization but have no real awareness of their unique professional brand and why it matters. It's time to take stock of your own brand and use it to achieve your career goals and tell your authentic professional story.
Figure out what success metrics help you achieve your biggest goals, focus all your attention there, and forget about all the rest. Because when you pay attention to how to get the most exposure and impact from the smallest expenditure of time and resources, you get the image you want while holding onto the energy you need.
The Green and Healthy Homes Initiative (GHHI) will soon launch a new app that will allow families to conduct healthy home audits. Why? Because right now there are roughly 6 million substandard housing units nationwide, and low income persons are much more likely to live in them than their middle income peers.