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Thought Leadership

The 10 Commandments of Smart Executive Thought Leadership

Mark Pasetsky | Posted 11.30.2015 | Business
Mark Pasetsky

While a smart executive thought leadership campaign is a proven way to distinguish your company from the competition, all pieces are not created equal.

Why Women Are Dominating Thought-Leadership Across All Fields

Erin McKelle | Posted 11.24.2015 | Women
Erin McKelle

When you envision a thought-leader, what first comes to mind? For me personally, I get a mental image of Facebook COO Sheryl Sandberg giving a speech ...

The Business of Social Influence

JD Gershbein | Posted 10.21.2015 | Business
JD Gershbein

Moving information within online communities is at the heart of marketing today. As networks expand, and more content is shared, new engagement patterns have emerged.

10 Things That Reveal How Leaders Think

Dianna Booher | Posted 10.20.2015 | Business
Dianna Booher

The current buzz word "thought leader" captures clout for those who stand out in the industry. But for years in other organizations or communities, we've used other clichés to identify those who think well: "He's fast on his feet" or "She has a clear head on her shoulders."

Just be yourself

Peter Aceto | Posted 10.08.2015 | Business
Peter Aceto

what do the words of Paracelsus, Alterius non sit qui suus esse potest, mean? "Let no man be another's who can be his own," or more simply, just be yourself. The enemy of ambiguity is clarity. Be clear whenever you can.

How Everyone Wins When "We" Comes Before "Me"

Peter Aceto | Posted 09.23.2015 | Business
Peter Aceto

A mentor of mine once said: "You can't be an outlier unless you want to actually turn the tables upside down." It's time the business world turns the tables upside down.

Rebuilding to Create a Client-First Culture

Sharon Rowlands | Posted 09.15.2015 | Business
Sharon Rowlands

Building a culture takes time and patience. While we are still a work in progress (what company isn't?), the changes we've made have helped make our culture a powerful driver that benefits our organization, our customers and our industry in general.

Give Your Prospects Some TLC -- Thought Leadership Content

John Bowen | Posted 08.25.2015 | Business
John Bowen

All entrepreneurs want to get their branding message out and attract more customers. But traditional hard-sell techniques no longer cut it with ever-more cynical consumers.

5 Gifts Every Leader Should Give the Team

Chester Goad, Ed.D. | Posted 08.20.2015 | Impact
Chester Goad, Ed.D.

Holidays don't have to be the only time we give, share, and shower others with appreciation. Leaders should always be looking for meaningful ways to give back to the team.

Online Networking Leads to Offline Results

John Swanciger | Posted 08.13.2015 | Business
John Swanciger

We are frequently warned that our reliance on technology is eroding our ability to make meaningful personal connections. But as technology continues to improve, it can actually remove barriers and make it easier to identify and cultivate lasting relationships.

Does Your Brand Fit Like Cinderella's Glass Slipper?

Eduardo P. Braun | Posted 07.01.2015 | Business
Eduardo P. Braun

There is an enormous gap between the promise in the marketing message and the actual product or service delivered. I believe the key to solving this problem is going back to leadership and corporate culture.

Differentiate and Thrive

Jeremy Bamidele | Posted 06.12.2015 | Business
Jeremy Bamidele

Being common often grants access to the largest pool of consumers. However, it also attracts the most competition. Consequently, a good strategy and one that I highly recommend, is that you remove yourself from the metaphorical middle and approach the uncommon.

How to Be a Thought Leader (Part 1): How Thought Leadership Matters

Jeremy Bamidele | Posted 06.12.2015 | Business
Jeremy Bamidele

Lately a lot of buzz has been surrounding the idea of thought leadership. While the term is currently facing a media boom, the concept is not new. To be a thought leader is simply to be known as a specialist.

How to Be a Thought Leader (Part 2): Blogging and Online Syndication

Jeremy Bamidele | Posted 06.12.2015 | Business
Jeremy Bamidele

In the public relations and marketing world, there is a phrase which all practitioners come to learn--"Content is king." Blogging allows you to act as a syndicate of your own content and allows people to access to your content through the World Wide Web.

How to Be a Thought Leader (Part 3): How to get Published in Newspapers and How to Apply to Have Your Editorial Work Syndicated

Jeremy Bamidele | Posted 06.12.2015 | Business
Jeremy Bamidele

As you work to become a thought leader, you may be wondering how to have your written work published in newspapers. Simply follow the steps outlined. First, research the publication's sections to garner a sense of subject matter, style, target audience, and word count.

How to Be a Thought Leader (Part 4): How to Get Published in Magazines

Jeremy Bamidele | Posted 06.12.2015 | Business
Jeremy Bamidele

The reward for getting your work in the right magazine often outweighs the benefits of getting your content in a newspaper. Most newspapers are general in scope.

Sharad in Dialogue With Neil Jacobstein from Singularity University (Video)

Sharad Khare | Posted 06.11.2015 | Impact
Sharad Khare

Neil Jacobstein is an impressive person that left me feeling smarter than I was before I met him. At least that is the story I am sticking to. Here is a glimpse of our very engaging dialogue.

What It Takes to Be a Great Leader

Alex Pirouz | Posted 06.08.2015 | Business
Alex Pirouz

Few things are more important to human activity than leadership. Effective leadership helps our nation through times of peril. It makes a business organisation successful. It enables a not-for-profit organisation to fulfil its mission.

Social Salespeople 6x More Likely to Beat Quota Than Their Peers

John Rampton | Posted 05.27.2015 | Business
John Rampton

It should come as no surprise that today's buyers - inundated with an overwhelming amount of data and interruptions -- tend to ignore the day-to-day sales calls and emails that bombard them. How else can they get work done?

I Agree 10 Percent -- The Principle of Minimum Consensus

Pioneers for Change | Posted 05.13.2015 | Impact
Pioneers for Change

If we are capable of endlessly arguing about essentially irrelevant details on topics we fundamentally agree upon, wouldn't it be logical to stop seeking total agreement?

Taking Authority Over Your Destiny As A Small Business Owner

Chuck Boyce | Posted 05.07.2015 | Small Business
Chuck Boyce

An authority serves to educate and advocate for the audience they serve by understanding problems, identifying key issues and offering resolutions to overcome them.

The 3 Best Ways to Become a Highly Connected Entrepreneur

John Bowen | Posted 05.06.2015 | Small Business
John Bowen

As entrepreneurs, we understand the power of connection -- how building meaningful relationships can result in huge and sometimes unexpected wins for our businesses. We've all had that experience.

Building a Reputation in Your Industry Beyond the Brand of Your Employer

Brian Honigman | Posted 06.24.2015 | Business
Brian Honigman

The most common question I get from my network is how to grow a reputation in an industry, while also attending to the responsibilities of a full-time job.

How to Solve Problems Like Henry Ford and Other Genius Inventors

Tyler Tervooren | Posted 06.20.2015 | Business
Tyler Tervooren

Any problem you're struggling with will benefit from a thinking strategy because it clears away potential for misunderstanding -- it's impossible to move forward until you understand the principles.

Tips for Creating a Thought Leadership Video

Catriona Pollard | Posted 05.08.2015 | Small Business
Catriona Pollard

Video is an excellent medium to use when looking to share your expertise and build your profile. Viewers are not only more likely to engage with visual content; they are also able to make a personal connection with you by watching your videos.