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A Tongal-Produced Ad Scores a Super Bowl Touchdown

Peter Diamandis | Posted 05.04.2013 | Business
Peter Diamandis

Most Super Bowl commercials end up being unmemorable. Costly mistakes for brands and creative flameouts for advertising firms. And then there's Tongal.

The Demise of Madison Avenue -- 5 Steps to Crowdsource Creative Video Genius

Peter Diamandis | Posted 05.01.2013 | Business
Peter Diamandis

A Tongal competition to make a 15-second ad can be done in a few days -- much less time than it would take a traditional bureaucracy-bound ad agency to even get a first round of creative conversations going.

Genius TV Commercials at 1/100th the Price

Peter Diamandis | Posted 04.30.2013 | Business
Peter Diamandis

Tongal, founded in 2008, helped spur the creation of groundbreaking video content by crowdsourcing creativity through contests. In this interview, co-founder and president James DeJulio briefed me on the company's origin and how it works.

Here's How Controversy and Engagement Are Shaping This Year's Social Super Bowl Ads

Beverly Macy | Posted 04.04.2013 | Sports
Beverly Macy

Two things are happening in this year's race to Super Bowl advertising greatness: 1. Early social buzz and engagement are critical. Nearly everyone'...

Ten Minutes with James DeJulio, President and Co-Founder of Tongal

Fabio Periera | Posted 05.25.2011 | Technology
Fabio Periera

It's official: Google is evil. As one of the leading dark forces in the current net neutrality debate, Google has partnered with other large media and...