Read More: Girl Toys, Toys R US, Boy Toys, Let Toys Be Toys, Gender Stereotypes, Girls' Toys, Gendered Toys, Toys Gendered Marketing, Gender Roles, Boys' Toys, Toys Gender Roles, Gender Essentialism, Toys Gender Stereotypes, Queer Voices News
The girls' section was a pink bubble. The themes: fashion, cooking and cleaning. The promotional words on the packages were fun and frivolous. In contrast, the toys meant for boys communicated leadership, command, speed, agility, skill, might and success. I got the message then and there.