This week, the nation waited in breathless anticipation for the expected announcement tomorrow that Jeb Bush is running for president. Bush, who seems more adept at raising money than votes (he hasn't gotten one since 2002, the year his brother called for "regime change" in Iraq), appears to be the Republican most capable of uniting the money wing of the party with the money wing of the party. If nothing else, Bush's extended run-up to actually running demonstrates how pointless and fake so much of campaign coverage is. And the "process journalism" doesn't stop after Election Day. On Friday, President Obama suffered a defeat on fast-track authority for the Trans-Pacific Partnership trade deal. But most of the coverage was over the political and procedural ins-and-outs rather than the effects of the bill itself. Too bad we can't contain the media's horse-race coverage to the exploits of American Pharoah.