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Interview with VP of Octagon Digital, Jim DeLorenzo

Peter Robert Casey | Posted 05.25.2011 | Business
Peter Robert Casey

As sports marketing agencies try to build their digital capabilities, Octagon has become a industry benchmark. VP DeLorenzo speaks with Knicks fans about its exciting new platforms.

Mixing the Old and the New: Twackle, "Strat" and Sandlot Day

Joe Favorito | Posted 05.25.2011 | Sports
Joe Favorito

With all the stuff out there for sports and entertainment, how do we figure out what we need to follow our favorite athletes and brands, and talk intelligently around the water cooler?