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Under Armour

Hiking Performance Underwear: The Right Choice for Your Active Lifestyle

Michael Kleinmann | Posted 07.29.2015 | Style
Michael Kleinmann

Not all underwear is created equal, and this can especially be said for hiking performance underwear. Depending on where you live, and how often you a...

Progressive and Inspirational Advertisements From Over the Years

Taylor Griffith | Posted 07.22.2015 | College
Taylor Griffith

The media holds a large influence over our culture and society. Not only does it provide entertainment and advertisement, but it also acts as a reflection of our values, beliefs, and self-understanding.

Under Armour Apologizes For Poorly Planned Iwo Jima Shirt

The Huffington Post | Alana Horowitz | Posted 05.17.2015 | Business

Under Armour is nixing a new shirt design that played off an iconic World War II image following backlash. In a series of tweets and a Facebook pos...

What Stephen Curry Can Teach Entrepreneurs

Marquis Cabrera | Posted 06.29.2015 | Business
Marquis Cabrera

Stephen Curry, like Google and Harvard, provide great examples on the significance of a wow-factor for budding entrepreneurs. As evidenced, a wow-factor enables a start-up to gain momentum and traction.

Why Brands Want to Know Everything About Your Body

Tarun Wadhwa | Posted 04.13.2015 | Technology
Tarun Wadhwa

What these companies have done represents an ambitious step forward in the use of personal information for product design. We're familiar with our online behavior being used to optimize a website or news feed.

New Data Reveals Nike's Dominance Among Football Recruits

Kai Sato | Posted 03.29.2015 | Sports
Kai Sato

When the University of Oregon and Ohio State University football teams squared off in the national championship game earlier this month, the undisputed winner was Nike.

The 5 Most Memorable Commercials of 2014

Jose Costa | Posted 02.28.2015 | Business
Jose Costa

This year, viewers were treated to memorable spots with all forms of wit and creativity, featuring everything from the Super Bowl, to the Olympics, to Mother's Day.

'Twas the Night Before Big Business, Once Started Small

Administrator Maria Contreras-Sweet | Posted 02.20.2015 | Small Business
Administrator Maria Contreras-Sweet

The SBA's mission is to help small businesses grow. When companies that were once small become some of America's biggest brands with our help, it gives all of us here at the agency a reason for holiday cheer.

Don't Tread On These All-American Uniforms

The Huffington Post | Chris Greenberg | Posted 12.13.2014 | Sports

How could an event already referred to as "America's Game" get even more patriotic? Just ask Navy Football. The Midshipmen broke out some incr...

Misty Copeland Talks Fashion, Memoir and Body Image

Mary Alice Franklin | Posted 01.08.2015 | Arts
Mary Alice Franklin

It's quite overwhelming to be in the presence of someone who crushes multiple stereotypes, and does it with grace. Misty Copeland is African American. She does not have the typical "ballerina's body." She didn't have access to classical ballet early in life, so she began dancing "late" -- at age 13.

Three Quotes To Help Entrepreneurs When Things Get Tough

Patricia G. Greene | Posted 12.28.2014 | Small Business
Patricia G. Greene

Dell has one of the more intriguing entrepreneurial histories, going from the fabled dorm room start-up, through growing the company and taking it public, stepping down as CEO, coming back as CEO, then leading it back to its current private iteration. Living through all these changes would seem to provide him with a business perspective not available to many other people.

6 Ads That Actually Celebrate Women

The Huffington Post | Nina Bahadur | Posted 10.24.2014 | Women

"Femvertising" is here, and it's probably here to stay. Ads catering to women and girls, citing feminism and female empowerment, and highlighting s...

New York Fall Fashion Week 2014 Is Here and Fitness Activewear Is Front & Center

Marni Salup | Posted 11.11.2014 | Style
Marni Salup

With more and more women spending time at the gym, an average of 3-4 times per week, there is a growing market for fashionable workout apparel.

If You Think Gisele Is Not An Athlete, Think Again

The Huffington Post | Avery Stone | Posted 09.04.2014 | Style

Supermodel Gisele Bündchen is no stranger to living under a world of scrutiny. But in this powerful new ad from Under Armour, Gisele -- who recent...

Inspiration From Misty and Under Armour: Are You Willing to Have What You Want?

Tiffany Crawford | Posted 10.08.2014 | Women
Tiffany Crawford

Often times in life it may "seem" as the odds are against you. It may seem like the cards are stacked against your favor. They are the moments that prepare you for what's to come. They prepare you for the message you are to share and the hearts you are to inspire.

Misty Copeland's Under Armour Ad Inspired All Of Twitter

The Huffington Post | Megan Mayer | Posted 08.02.2014 | Style

Move over, Michael Jordan, Misty Copeland is stealing the spotlight. If you haven't seen the ballerina's new Under Armour ad, it's absolutely mesme...

Thank You, Under Armour

Liz Olson | Posted 10.01.2014 | Women
Liz Olson

I just fell in love with ballerina Misty Copeland. And Under Armour.

Misty Copeland's Under Armour Ad Is Like Nothing You've Ever Seen

The Huffington Post | Jamie Feldman | Posted 08.01.2014 | Style

We've been anxiously awaiting Misty Copeland's first commercial for Under Armour ever since we learned that the American Ballet Theatre soloist signed...

Under Armour Just Made This 5-Year-Old Dog Attack Survivor Feel Like A Superhero

The Huffington Post | Mandy Velez | Posted 05.23.2014 | Parents

When a dog attacked 5-year-old Jasper Poole last April, the only piece of clothing that remained intact was his Under Armour shirt. He was playing...

Brave: The Heads-Down, No-Helmet Approach to Life

Kristin Shaw | Posted 06.29.2014 | Business
Kristin Shaw

When he was 12-years-old, Robin was climbing up Lookout Mountain in Colorado on his first road bike at 12 miles an hour long after dark one night. He heard a siren, and a police officer stopped him; it was way past curfew.

Finding Business Wisdom in a Box of Matzah

Alan Gregerman | Posted 06.16.2014 | Business
Alan Gregerman

Even if the heart of your 'offerings' is all about authenticity or a certain biblical requirement. The most enduring businesses, offerings and people are the ones that consistently figure this out.

Is It Really Under Armour's Fault?

Gene Marks | Posted 04.23.2014 | Small Business
Gene Marks

Technology is a tool. In the end it's your people who are going to use that tool to their best advantage. They, and you, are responsible for the results. Not software. Not hardware. Not long underwear.

High-Tech Uniforms To Blame For U.S. Struggles?

AP | RAF CASERT | Posted 02.15.2014 | Sports

SOCHI, Russia (AP) — U.S. skaters were looking to rebound from an awful start in the Sochi Olympics by slipping back into old suits that should have...

Misty Copeland Proves Ballerinas Are Bad-Ass Athletes Too

The Huffington Post | Julee Wilson | Posted 01.31.2014 | Black Voices

Under Armour's campaigns are usually packed with professional athletes flexing their physiques in the brand's premium sportswear -- not the likes of p...

WestJet's Viral Miracle and the Year of the Emotional Brand

Kellie Cummings | Posted 02.25.2014 | Business
Kellie Cummings

As financial success becomes more commonplace, this emotional awakening will not go unnoticed by CEOs.