The model was initially based upon publicly available information from Crunchbase, with data from some 24,000 privately held companies mined from the site. The database contained the location of the headquarters, the industry sector, cofounders, key employees, board members, any investments they'd received and a description of each business.
Recently, one of my clients was presented with some funding options and closed up to $2 million in Series A. It's true that this is not the first time I have worked with a company that was getting funding, and even though this was not the most cash I have been involved with in funding rounds -- one of my clients is close on pulling in 9 figure funding soon. Now THAT is a lot of money, baby -- there are still lessons to be learned.