Vitamin Water

Vitaminwater Inaccurately Claims To Use Real Fruit Juice

Posted 01.03.2012

Read More: Video, Vitaminwater Health Claims, Vitamin Water Real Fruit, Vitamin Water Claims, Vitaminwater Sugar, Vitamin Water, Vitaminwater False Health Claims, Vitamin Water False Claims, Health Claims Vitaminwater, Food News

The Coca-Cola Company has recently come under fire from The Children's Food Campaign (CFC) -- an initiative that strives to improve children's health ...

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Taste Bud Reset: 3 Easy Ways To Kick A Sugary Drink Habit

Pooja R. Mottl | Posted 12.25.2011

Read More: Sweetened-Beverages, Healthy Living Body, Healthy Drinking, Water, Vitamin Water, Coca-Cola, Juice, Taste Buds, Gatorade, Diet and Nutrition, Unsweetened Juice, Flavored Water, Tea, Healthy Living News
Pooja R. Mottl

After tasting water in these beautiful, more flavorful ways over a 72-hour period, your taste buds will react differently to a sip from a Coke can or even from a gulp of orange juice.

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VitaminWater Ads: The Newest Way To Charge Your Cellphone

The Huffington Post | Megan Hess | Posted 09.18.2011

Read More: Vitamin Water Ads, Vitaminwater Cellphone Charger, Vitaminwater, Advertising, Vitaminwater Ad Cellphone Charger, Charging Cell Phones, Vitaminwater Bus Station Ads, Vitamin Water, Vitaminwater Charging Ads, Technology News

Do you hate it when your cellphone dies during your commute? Then you may love these new advertisements. Bus shelters in select cities now feature...

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EXCLUSIVE: Vitamin Water For Homeless People?

The Huffington Post | Katla McGlynn | Posted 05.25.2011

Read More: Video, Friday Night Stand Up, Vitamin Water, Hari Kondabolu Vitamin Water, Vitamin Water Homeless People, Comedy Central, Hari Kondabolu, Comedy News

A new season of Comedy Central's "Friday Night Stand Up" has begun, and HuffPost Comedy has your weekly sneak peek right here. Check back every week f...

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Vitaminwater Called Misleading

AP | Posted 05.25.2011

Read More: Vitamin Water, Vitamin Water Nutrition, Vitaminwater, Vitaminwater Health, Coke Vitaminwater, Vitaminwater Nutrition, Nutrition, Home News

LONDON — Britain's ad regulator says Vitaminwater has too much sugar to be accurately described as nutritious and has ordered owner Coca-Cola to sto...

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The Dark Side of Vitaminwater

John Robbins | Posted 11.17.2011

Read More: Vitamin Water Lawsuit, Vitamin Water Sued, Vitamin Water, John Robbins, Vitaminwater, Coca Cola, Healthy Living News
John Robbins

In a staggering feat of twisted logic, lawyers for Coca-Cola are defending the lawsuit by asserting that "no consumer could reasonably be misled into thinking vitaminwater was a healthy beverage."

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David Wright, The Situation Hawk VitaminWater In 'Situational Training' Ad (VIDEO)

Posted 05.25.2011

Read More: Video, Vitaminwater, David Wright VitaminWater, The Situation, Mlb, Poll, The Situation VitaminWater, David Wright, Vitamin Water, Sports News

Spring training is over and the MLB regular season is underway, but it looks like Mets third baseman David Wright took conditioning to a new level dur...

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XXX Vitamin Water: Marketing a Myth

Hemi Weingarten | Posted 11.17.2011

Read More: Vitamin Water Facts, Vitamin Water, XXX Water, Vitamin Water Ingrediants, Vitamin Water Benefits, Health, XXX Vitamin Water, Healthy Living News
Hemi Weingarten

Ever-enterprising beverage marketers will persuade normally rational people to buy colored sugar water for personal consumption.

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'Bottled And Sold': Selling Bottled Water, The Modern Medicine Show

Peter H. Gleick | Posted 05.25.2011

Read More: Bottled and Sold, Vitamin Water, Books, Water, Medicine Shows, Bottled Water, Advertising, Books News
Peter H. Gleick

The history of marketing water with extravagant and questionable claims goes back centuries - indeed many of the early "medicine show" and "snake oil" salesmen were effectively marketing water, mixed with "special" ingredients.

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Vitamin Water Looks to Spread a Little Brand Madness of Its Own...

Joe Favorito | Posted 05.25.2011

Read More: CBS Sports, New York Mets, Rick Pitino, NCAA Tournament, David Wright, Duke University, Basketball, Dwight Howard, Coke, 50 Cent, Brand Marketing, March Madness, Kobe Bryant, University of Kentucky, Vitamin Water, Nba, LeBron James, New York News
Joe Favorito

The folks at Vitamin Water have always championed the idea of the look-away pass as a way to find ways to build brand value. Figure out what the comp...

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