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The Wahlburger Effect, How Reality TV Leveraged a Good Business Into a Great One

Shane Paul Neil | Posted 07.09.2014 | Business
Shane Paul Neil

Wahlburgers, while not targeting middle schoolers, shows that the best products are a multi-sensual experience for which the consumer isn't sure where the line between promotion and product lie.

'Wahlburgers' Premiere: Wahlberg Brothers Are Serious Mama's Boys

Posted 01.23.2014 | TV

The Wahlberg family is more than just its stars Donnie and Mark. A&E premiered the new docu-series "Wahlburgers," which follows the actors home to mee...

He Almost KILLED Him

Posted 11.29.2011 | Entertainment

It started out fine: Mark Wahlberg visited "Jimmy Kimmel Live" Wednesday night to talk about his upcoming business venture, a burger joint named "Wahl...

Marky Mark And His Brothers' Set To Open Wahlburger Restaurant

Posted 10.25.2011 | Home

Mark Wahlberg made his name in the the early nineties as a pants-dropping beefcake. But now's he's moved on to an enterprise with even more of an upsi...

Mark Wahlberg's Meaty Venture

Posted 10.25.2011 | Entertainment

Anyone familiar with Mark Wahlberg knows that he's pretty fond of his hometown, Boston. From "The Departed" to "The Fighter," Marky Mark shows his...