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Wal Mart Moms

Obama Finds Bright Spot In Aisles Of Wal-Mart

Reuters | Posted 08.08.2012 | Politics

* Ads attacking Romney record making mark with key swing voters * Romney must tell own story to "Wal-Mart Moms," establish credential...

Wal-Mart Moms Could Vote to Change Wal-Mart

David Nassar | Posted 05.25.2011 | Politics
David Nassar

"Wal-Mart Moms" or "Wal-Mart Women" are the new "it" demographic this election cycle. That may be good news for Wal-Mart shoppers, but it is not good news for Wal-Mart.