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Website Design

Real Estate Website Design: Tactics To Build Credibility and Improve Conversions

Gabriel Shaoolian | Posted 12.02.2016 | Business
Gabriel Shaoolian

The real estate industry is vast and competition is steep. Across the board, there is an extensive amount of companies all aiming to accomplish simila...

How to Make Website Dev Easier for Your Business

Megan Brame-Finkelstein | Posted 11.29.2016 | Business
Megan Brame-Finkelstein

Now more than ever, if you don't have an online presence for your business, you might as well be out of business altogether. Creating a new website fo...

5 Website Design Elements Diminishing Your Brand Credibility

Gabriel Shaoolian | Posted 11.15.2016 | Business
Gabriel Shaoolian

A positive user-experience with your brand online is a critical component to your company's credibility. In a study from Econsultancy, almost 50% of u...

10 Tips To Improve Your Website's Performance

Toby Nwazor | Posted 10.27.2016 | Technology
Toby Nwazor

Image Credit Ever been in a situation where you had to wait for minutes before a website completely load-up? It is a very frustrating experience to h...

How to Create Your First Website Easily

Rahis Saifi | Posted 10.04.2016 | Technology
Rahis Saifi

In modern business, it is essential that you have a website. It doesn't matter if you want to create a business website where you can promote your products, offer services or additional information, or you want to create a personal website in order to show off your expertise in your field, experience and portfolio - having a website is simply a must if you want to establish yourself as a legit professional and create credibility for your business.

3 Simple Ways To Optimize Your Landing Pages for Improved Conversions

Gabriel Shaoolian | Posted 09.29.2016 | Business
Gabriel Shaoolian

Landing pages are just as important as the homepage of your website. These onsite pages are critical to engaging potential customers, moving them furt...

The Hidden Costs of an Outdated Website

Brian Hughes | Posted 09.23.2016 | Business
Brian Hughes

Image credit: PhotoDune Your website is often the first interaction most people have with your business, and it must reflect your brand, values and c...

The Biggest Mistake Small Businesses Make on Website Redesign

Brian Hughes | Posted 09.16.2016 | Business
Brian Hughes

These design considerations are incredibly important and can make the difference between generating a steady stream of leads and sending folks straight to the competition. Unfortunately, our focus on great design can turn into tunnel vision and mean that an equally important component -- content -- gets left behind.

Ecommerce Website Design: 4 Features to Improve Conversion Rate

Gabriel Shaoolian | Posted 08.10.2016 | Business
Gabriel Shaoolian

Across the board, companies within various industries tend to measure their success online based on their conversion rate. Whatever the objective of a website is, from completing a purchase, requesting a quote, or making an appointment, these actions and conversions are what all marketing initiatives intend to help accomplish.

10 Ways To Improve Your Website Design

AJ Agrawal | Posted 07.09.2016 | Business
AJ Agrawal

Website design is a tricky skill to master. You have to be able to meet the needs of your customers, while producing something that the search engines...

[Infographic] These 32 Steps Will Help Rank Your Local Business on Google Maps

Piyush Mangukiya | Posted 06.25.2016 | Business
Piyush Mangukiya

Local SEO is one of the most effective of modern marketing techniques and should be implemented thoroughly and carefully. A successful local SEO strat...

The Right Way For Marketing Teams To Build Websites

Sajeel Qureshi | Posted 06.09.2016 | Business
Sajeel Qureshi

Websites.  Those interactive, responsive, digital brochures and sources of information that come in more shapes and sizes than the Muppets.  Most ma...

Making your website mobile friendly: 6 Things you must know

Devishobha Ramanan | Posted 05.31.2016 | Business
Devishobha Ramanan

Smartphone users are no longer exceptions. Everyone's on mobile.

5 Ways To Improve Conversions From Your Website And Digital Advertising Efforts

Gabriel Shaoolian | Posted 05.26.2016 | Business
Gabriel Shaoolian

All businesses need to generate leads in order to grow their brand, however, improving sales is often a constant challenge that companies face. For many brands, "sales" is one of the most expensive departments to account for.

Why Your eCommerce Sales Page Design is Sinking Conversion Rates

Brian Hughes | Posted 05.24.2016 | Business
Brian Hughes

Does your website have a conversion rate problem? You've invested serious time, money and energy into building the perfect site and driving website traffic.

The 5 Characteristics of a Terrible Landing Page

Larry Alton | Posted 05.10.2016 | Business
Larry Alton

As more and more businesses begin to rely on internet sales and conversions for a healthy portion of their revenues, it's becoming increasingly important for marketers to develop captivating and high-converting landing pages. Unfortunately, it seems like the majority of the industry is headed in the wrong direction and is actually designing landing pages that kill conversions.

What digital lessons can we learn from the campaign season?

Laura Packard | Posted 05.09.2016 | Impact
Laura Packard

There are several specific bipartisan awards given out to political campaigns every year for their best-in-the-country digital efforts. What campaigns...

The Business of the Brain on the Internet: The Luxury Effect

Erika Dickstein | Posted 05.02.2016 | Business
Erika Dickstein

Picture yourself in a store. The store has racks and racks of clothes. Not only are the racks close together, but also the clothes are tightly packed ...

Meet Material: The New Commerce Platform For Millennial Entrepreneurs

Leo Welder | Posted 03.17.2017 | Technology
Leo Welder

When high school student Kevin Sproles set out to create an e-commerce platform to help businesses sell goods online, anything was possible. He didn't...

5 Reasons Why You Should Redesign Your Website

Gabriel Shaoolian | Posted 03.16.2017 | Business
Gabriel Shaoolian

Previously, I've spoken in detail about how to increase engagement on your website, highlighting the importance of concise messaging, strong calls-to-action, fresh content, and many other strategic elements.

The Science Behind Designing a Website for Maximum Leads

Daniel Scalco | Posted 03.12.2017 | Business
Daniel Scalco

Whether you're designing your own website or hiring a developer, it's important to know exactly what you want from your website. For most business own...

4 Ways Wishlists Can Boost Your Website Sales

Ian Mills | Posted 03.11.2017 | Business
Ian Mills

Wishlists are not just for ecommerce giants such as Amazon. They offer a variety of benefits to both customers and business owners, making them a win-win feature that every online retailer should incorporate into their web store.

Making Mobile Decisions: How to Know if an App is Right for Your Brand

Gabriel Shaoolian | Posted 03.08.2017 | Business
Gabriel Shaoolian

When I first became involved in the website design industry, having a site was much simpler than it was today. All you needed was one version of your ...

[Infographic] 50 Features Small Business Websites Must Have

Piyush Mangukiya | Posted 03.01.2017 | Business
Piyush Mangukiya

When creating a website, a lot of small business owners create basically an online business card: a website with a company name, a list of services, and a phone number. Maybe they even add a link to their yelp page and Facebook account.

5 Overlooked (But Amazing) Tools for Better eCommerce in 2016

Brian Hughes | Posted 02.20.2017 | Business
Brian Hughes

Do you have a "one-time buyer" problem or, worse, no buyers at all? Shoppers are downright fickle: at the average eCommerce site, 80 percent of cust...