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A Boomer's Guide to Building a Website

Jeb Harrison | Posted 08.25.2015 | Fifty
Jeb Harrison

For those of us that have become computer literate, either by choice or circumstance, the prospect of building a website can be daunting. But if for whatever reason you need to communicate and interact with the general public on a regular basis, having a website has become nothing less than a requirement.

Selecting the Best Website Builder for Your Small Business

Ashley Wren Collins | Posted 08.17.2015 | Business
Ashley Wren Collins

When you're a small business, your website is your calling card, your one shot chance to attract the clients you need to build your success.

5 Best Websites to Find a High-Paying Job in 2015

GOBankingRates | Posted 07.28.2015 | Business
GOBankingRates

The single best move a talented, skilled professional can make is to leave a dead-end job in pursuit of a new title and, of course, a higher salary. If you're seeking a higher salary, job-search sites can be a powerful tool to find opportunities and make new connections.

Pro Tips to Track Results From Infographics

Randy Krum | Posted 07.16.2015 | Business
Randy Krum

Creating an infographic is no simple task. A lot of time and resources go into the data research and design of a good infographic, but not always into figuring what happened after publishing it on the Internet.

Launching a Startup Website Without a Developer

Alex Ivanovs | Posted 07.08.2015 | Business
Alex Ivanovs

The initial launch of a startup can be a costly venture, especially if you're planning to hire individual developers and designers to do all the front-end and back-end work for you, but these costs can be minimized -- as I have proved to myself with experience -- to the bare minimum by challenging yourself to learn a few useful tools, and some good web design principles, alongside a well planned out strategy for the future of your startup.

10 Considerations When Building a Business Website

Allie Gray Freeland | Posted 06.16.2015 | Business
Allie Gray Freeland

What does your online presence -- or lack thereof -- say about your business? Customers expect the best even before stepping foot in your shop, and your website is a clear reflection of your professionalism.

Business Website Essentials

Kali Kasprzyk | Posted 06.15.2015 | Technology
Kali Kasprzyk

As the owner and designer at HostMamas, we have seen our fair share of sites in desperate need of help. Let's face it. The Web is full of pitiful sites, and we're not just talking about bad design.

Getting Found in Google Really Can Be Child's Play

Stephan Spencer | Posted 06.11.2015 | Technology
Stephan Spencer

The front page of Google's search results is the dream destination for all websites, but getting on that coveted first page can seem as difficult as getting into Harvard. It doesn't have to be. Indeed, even a child can do it.

Optimizing Your Website for Mobile

Laura Packard | Posted 06.05.2015 | Impact
Laura Packard

You may have heard about "Mobilegeddon" on April 21st - when Google took into account whether your website is mobile-ready, and started ranking mobile friendly websites higher in search.

5 Tips for Running a Successful Blog

Quora | Posted 06.08.2015 | Technology
Quora

Anyone can walk into a bookstore and pick from Shakespeare, Pratchett, JK Rowling and a million more. Tell me (a) is your writing more deserving of attention and (b) how would anyone even know?

Today's Newsrooms = Robo-Journalism, Games, Apps, Gender Equality

Magda Abu-Fadil | Posted 06.03.2015 | Media
Magda Abu-Fadil

The "see-Ma, no-hands" automated reporting movement has been used by AP, Bloomberg and Thomson-Reuters in crunching numbers -- business figures and sports scores -- as well as turning out formulaic stories.

9 Quick Web Tricks to Increase Conversions

Allie Gray Freeland | Posted 06.02.2015 | Business
Allie Gray Freeland

Increasing your conversion rates is absolutely crucial. An increase in conversion rate of just 50 percent can result in a 500 percent increase in your business' pocket. Think about it -- a 10 change in conversion rate can mean the difference between making a profit and suffering a loss.

Nonprofits Should Bake Mobile Thinking Into Technology Thinking

T.J. Cook | Posted 05.19.2015 | Impact
T.J. Cook

Even if a nonprofit can start making modest improvements to a static site with an eye toward the larger requirements down the road, they can begin to move forward on making mobile happen.

Three Ways to Increase Your Summer Online Sales

Amit Bhaiya | Posted 05.14.2015 | Business
Amit Bhaiya

It's 85 degrees without a cloud in the sky. Where are you most likely to find yourself? Outside soaking up the sun with a nice fresh lemonade in hand or your fingers glued to your keyboard inside your living room?

"I Bought My Domain, So I Own It ― Right?" Not Necessarily

Erika Dickstein | Posted 05.08.2015 | Small Business
Erika Dickstein

The next time you buy a domain, do it yourself! Go to the domain registrar, set up your own account and use your own credit card. If anyone else works on your site, give them a password to do the work, and then change it once they are done.

Happy Anniversary Match.com -- Meet Their First Success Story

Jeryl Brunner | Posted 05.02.2015 | Good News
Jeryl Brunner

Twenty years ago last month, a brand-new dating website called Match.com was launched into the universe and radically changed how couples connected. In fact, it is estimated that 40 million Americans now partake in some kind of online dating service.

What Is "Mobilegeddon" and Should You Be Worried?

Erika Dickstein | Posted 06.21.2015 | Small Business
Erika Dickstein

If you listen to Business Insider "millions of small business" will be crushed. If you take a look at the Washington Post, they are using the term "apocalypse". So, what is going on? Is this that big of a deal? Let's unpack this.

Google Cares About Your Mobile Website - Do You?

Rebekah Bastian | Posted 06.17.2015 | Technology
Rebekah Bastian

If you pay attention to things like your website traffic, you've probably heard that Google announced a change to their mobile ranking algorithm which takes effect next week.

These Unlikely Heroes Are...Wait for It...The World's Top Fact-Checkers

Peter Mandel | Posted 05.30.2015 | Media
Peter Mandel

Ladies and gentlemen (or to avoid being gender-specific) members of The American Copy-Editors and Fact-Checkers Guild: It is my pleasure to welcome each one of you and, of course, "you" in the plural sense, to this evening's Hall of Fame Banquet.

The Importance of Responsive Design for New Websites

Eric Fischgrund | Posted 05.17.2015 | Business
Eric Fischgrund

The days of purchasing a domain, finding a host, and slapping on some content are over. Everyone uses the internet, but not everyone accesses websites using the same methods.

Google Ranking Factors: SEO Is Not Dead

Tyler Collins | Posted 05.07.2015 | Business
Tyler Collins

SEO should be considered one of the tools in your digital marketing strategy because its still alive and well and has the power to substantially increase business growth.

Three Tips to Improve Your E-Commerce Content Marketing Strategy

Amit Bhaiya | Posted 04.28.2015 | Business
Amit Bhaiya

Regardless if you are selling a product or service, having a proper content marketing strategy plan in place is a necessity to succeed in the world of e-Commerce.

Website Marketing Plan - Putting the Pieces Together

Bradley Glonka | Posted 04.01.2015 | Small Business
Bradley Glonka

There is always something new, better, and more interesting to do with your website, like geo-expansion and mini-sites. The options available to you represent the joy and the pain of having an online presence.

Why Google Works

Eric Schmidt | Posted 03.22.2015 | World
Eric Schmidt

Google works very differently from other companies that have been dubbed "gatekeepers" and that are regulated accordingly. We are not a ferry, a railroad, a telecommunications network, or an electricity grid with only one line serving you and no competitors allowed. No one is stuck using Google. People have choices, and they exercise them all the time. We know that if we cease to be useful, our users will leave. The barriers to entry are negligible, because competition is just one click away.

6 Tactics Food Websites Use to Increase Their Online Sales

Gabriel Shaoolian | Posted 03.12.2015 | Small Business
Gabriel Shaoolian

To create a successful online presence, you need to ensure that you're optimizing your website for specific users in your market. Every vertical should have key messaging points as well as unique elements that differentiate them from websites in different industries.