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Why Google Works

Eric Schmidt | Posted 01.20.2015 | World
Eric Schmidt

Google works very differently from other companies that have been dubbed "gatekeepers" and that are regulated accordingly. We are not a ferry, a railroad, a telecommunications network, or an electricity grid with only one line serving you and no competitors allowed. No one is stuck using Google. People have choices, and they exercise them all the time. We know that if we cease to be useful, our users will leave. The barriers to entry are negligible, because competition is just one click away.

6 Tactics Food Websites Use to Increase Their Online Sales

Gabriel Shaoolian | Posted 01.14.2015 | Small Business
Gabriel Shaoolian

To create a successful online presence, you need to ensure that you're optimizing your website for specific users in your market. Every vertical should have key messaging points as well as unique elements that differentiate them from websites in different industries.

6 Scary Stories That Will Make You Rethink The Black Hole That Is The Internet

Erin Kelly | Posted 01.08.2015 | Crime

The world is a scary place -- but the Internet can be even scarier. Between a simple Google search and scrolling through your Facebook feed, there ...

An Introduction to Responsive Web Design: The Future of Websites

Ian Mills | Posted 12.17.2014 | Small Business
Ian Mills

The growth of the use of mobile devices and smartphones to browse the internet has grown exponentially over the past 5 years. Morgan Stanley estimate that by 2015 Mobile internet traffic will overtake desktop traffic.

5 Tips to Help Drive Your eCommerce Sales This Holiday Season

Amit Bhaiya | Posted 12.11.2014 | Business
Amit Bhaiya

The holiday season is finally here and businesses are hustling to take advantage of this lucrative time of the year. The number of eCommerce sales worldwide has continued to grow to a whopping 1.4 billion dollars. Take a look at these five pointers to help you achieve a stellar eCommerce season:

How to Hire a Tech Team If You Know Nothing About Tech

Kenden Alfond | Posted 12.09.2014 | Technology
Kenden Alfond

Hiring a team to execute your passion project is never easy, and it's less easy when you're not fluent in tech. But with a bit of help and research you'll find the people who can make your online dreams come true.

Fight for the Right to Take Nude Photos

Dr. Peggy Drexler | Posted 12.05.2014 | Women
Dr. Peggy Drexler

The surest way to avoid ever having your most private photos shared publicly is to not take them in the first place. This is the philosophy behind the most common advice given to teens, among whom the rates of "sexting" continue to rise. Trust no one. Share nothing. Even better: Take nothing. It's ridiculous logic.

6 Steps to an Amazing Personal Website

Shayla R. Price | Posted 12.02.2014 | Technology
Shayla R. Price

A website is your personal mark on the Internet. In just a few seconds, people will learn your personality and decide if your site is worthy of their full attention. That's why it's so important to design a website that expresses your true self and engages your target audience.

6 Steps to Successfully Managing Your Online Reputation

Ian Mills | Posted 01.10.2015 | Small Business
Ian Mills

Almost every business is going to have problems with customers at some point. If you're proactive, you should be able to resolve most issues directly ...

How to Hire the Right Web Designer

Paul Jarvis | Posted 01.08.2015 | Business
Paul Jarvis

Hiring a web designer or design company can seem like a daunting task. Too many speak in nerd and the good ones never seem available to take on new work. So how do you find the right professional web designer?

Website Battle: Mitch McConnell vs. Alison Lundergan Grimes

Erika Dickstein | Posted 01.04.2015 | Technology
Erika Dickstein

I don't care what you are running for; it's always a bad idea to take that level of control away from the site visitor (even if, unlike the senator, you don't sound like you are talking with a mouth full of split-pea soup.) It makes for a jarring user experience and a bad first impression.

These Campaign Websites Could Really Use A Face-Lift

The Huffington Post | Samantha Lachman | Posted 11.03.2014 | Politics

Some of this election cycle's long-shot candidates obviously don't have the resources for a fancy website to entice voters. Below are some of the site...

4 Lies Small Business Owners Tell Themselves to Avoid Ecommerce

Ian Mills | Posted 12.31.2014 | Small Business
Ian Mills

As your customers move online, are you hiding behind excuses to avoid investing in an ecommerce channel for your business? By avoiding and investing in ecommerce, you may be selling yourself short. If you find that you tell yourself the following four lies, it might be time to reconsider your position.

Five Horrifying Websites for Your Halloween

Luis Ruuska | Posted 12.29.2014 | College
Luis Ruuska

If haunted houses and scary movies just don't do it for you anymore, consider spending your Halloween with a bowl of candy and a laptop.

How Googlebot Ticks: Optimizing Your Website Content

James Parsons | Posted 12.28.2014 | Technology
James Parsons

To many, Google is an absolute wonder. They have the infrastructure and the man-power necessary to build a highly advanced algorithm to regularly sc...

3 Design Tips for Building a Website for a Small Business

Alex Ivanovs | Posted 12.06.2014 | Small Business
Alex Ivanovs

Many small businesses will turn to local developers when it comes to building their first business website, while others will rely on agencies, or even step up and take on the challenge themselves. Today, we want to help those who're brave enough to be building their own website.

6 Ways to Make Visitors Fall in Love With Your Website

Ian Mills | Posted 11.26.2014 | Small Business
Ian Mills

If you are familiar with your website analytics you would have heard of a metric called "bounce rate." The bounce rate is the percentage of website visitors that leave your website after visiting one page.

Is Your Small Business Website Like a Bad First Date?

Michael LaVista | Posted 09.23.2014 | Small Business
Michael LaVista

Small companies that want to use their online presence to drive new business need to step back and take a critical look at their sites to make sure they're not delivering a bad first date experience.

A Billion Websites and Counting

Dr. Gregory Jantz, Ph.D. | Posted 11.18.2014 | Technology
Dr. Gregory Jantz, Ph.D.

In 25 years, we've gained choices but we may have lost our confidence we're making good ones. Happy birthday, Internet.

Making My Case: Why Authors Need Websites

Fauzia Burke | Posted 10.26.2014 | Books
Fauzia Burke

If you are an author, you may view getting your website up as a time-suck or annoyance, but that doesn't mean you don't need one. Authors without websites, your careers are like houses without foundations. Not convinced?

8 Ecommerce Mistakes that are Costing You Sales

Ian Mills | Posted 09.30.2014 | Small Business
Ian Mills

Converting visitors to buyers is one of the most important components of a successful ecommerce business because increasing this conversion rate has a...

The Right Digital-Marketing Partner in 5 Steps

Sajeel Qureshi | Posted 09.22.2014 | Small Business
Sajeel Qureshi

Most small-medium businesses (SMBs) would rather pick potatoes than pick a digital-marketing partner. Digital marketing is filled with clutter and confusion. SMBs know digital can help but are unsure of where to start. Having a great partner helps, but finding a great partner can be expensive and counterproductive to your goals.

Want a Winning Website for Your Non-Profit?

Laura Packard | Posted 09.08.2014 | Impact
Laura Packard

Say you have a successful long-established non-profit advocacy group. Or perhaps you just launched your political campaign or non-profit online. Now it's time for your organization to do a full website build (or rebuild)!

On Being a Foreign Correspondent

Magda Abu-Fadil | Posted 09.04.2014 | Media
Magda Abu-Fadil

Rachele Kanigel's "10 Tips for Training the Next Generation of Foreign Correspondents" immediately drew my attention but her headline didn't quite mat...

How to Know When Your Business Needs a Mobile Website

Gabriel Shaoolian | Posted 08.20.2014 | Small Business
Gabriel Shaoolian

In order to ensure that your business gets the most return on investment possible from a mobile optimized website, you need to understand whether or not users are actually coming to your website from mobile devices.