iOS app Android app

Wisdom of Crowds

What the King of France and a Fortune 500 CEO Have in Common

Hippo Reads | Posted 12.18.2016 | Business
Hippo Reads

By Trevor Madigan, CEO of The Vision Lab What do Louis XIV and a Fortune 500 CEO have in common? For most of the 20th century, it was their style of...

Writer Gets Readers to Pay Him to Edit his Manuscript

Keith Thomson | Posted 12.31.2014 | Home
Keith Thomson

One of the hardest parts of the writing process is getting honest feedback. Close friends and family think nothing of lying in order to spare your feelings about as little as a poem. So they'll sooner tell you that your baby is ugly than that they didn't like the manuscript you've agonized over for two years.

Paula Deen and the Dilemma of Celebrity Endorsements

Sam Fiorella | Posted 08.30.2013 | Business
Sam Fiorella

If the public is going to hold celebrities to such high standards, should we not also hold the businesses that endorse them to similar standards?

The Social Media Borg: A Culture of Likes

Sam Fiorella | Posted 06.29.2013 | Technology
Sam Fiorella

As social media moves goes from infancy in to its toddler years, maybe we need to teach it how to handle disagreements in a positive and constructive way. Maybe we should go so far as to encourage it.

Courage and Cowardice When Crowds and Congress Fail Us

Jeffrey Sonnenfeld | Posted 02.25.2013 | Politics
Jeffrey Sonnenfeld

Psychological research partially helps explain our cowardly inaction but not our courage to act. Don't blame the city, the culture, or the crowd. Heroism springs from individual character. The mythic American character is always triggered when a hero inspires the crowd.

Trader FAIL: Healthcare Edition

The Huffington Post | Mark Gongloff | Posted 06.28.2012 | Business

Can we all agree now that there's not so much wisdom in markets, or crowds? The Supreme Court's decision to uphold President Barack Obama's health ...

The Science of Buzz

Nathan Bransford | Posted 05.25.2011 | Home
Nathan Bransford

I recently had an opportunity to hear about a fascinating study that suggests the enormous potential in harnessing the power of the Internet to finally quantify word of mouth.

How to Pick and Bet on a Kentucky Derby Winner

Don McNay | Posted 05.25.2011 | Business
Don McNay

When I go to the track, I don't look at the racing form, jockeys, past history or pick horses with funny names. I usually win enough money to pay for lunch.

30 Issues In 30 Days: Nominate An Issue for the Brian Lehrer Program

Amanda Michel | Posted 05.25.2011 | Home
Amanda Michel

OffTheBus is collaborating with Brian Lehrer and WNYC Radio on their "30 Issues In 30 Days." Here's a brief project intro from none other than the hos...