It's official -- breasts (and the prospect of breast augmentation) can sell anything. In case we weren't already convinced, a new Fiat ad has made it abundantly clear.
A Brazilian gym has released a set of eye-catching advertisements telling women to "Be Independent" ... by opening a jar of olives.
Sauza's tongue-in-cheek tequila commercial is over-the-top in terms of its campy attempt to appeal to women ... and it mostly works.
Mr. Peanut has gotten a makeover -- a MANLY makeover. In an ad that seems at least in part an excuse for Planters to make a whole lot of "nuts" jokes (way to keep it classy, guys), the commercial joins other recent spots designed to make fun of the way advertising has represented masculinity in the past.
According to the creative team behind Edge shaving gel, being a real man is for once not about getting a close shave (no mention of that) but about having more ... in your pants.
What would wayward men do without a deodorant brand that dispenses dating advice? This week Axe's latest ad campaign helpfully reveals the secret to relationship bliss: oddly-named shower gel.
In the latest bizarre gym ad, Orange Fitness, a Russian fitness chain, shows us a woman cracking a chestnut between her muscular buttocks -- and then eating it.
When LEGO announced that after four years of marketing research, the best they could come up with was a thinner, pinker version of their product, I laughed. My first reaction wasn't outrage, but incredulity. A billion dollars of marketing research bought you... LEGO Barbie?
Given advertisers' complete willingness to exploit women's fears and insecurities whenever necessary to promote a product, I wasn't terribly surprised this morning when I saw this ad.
Attention Single Women: If you're wearing anything resembling sweatpants, strip immediately -- or you'll be alone forever.
What I can't decide is whether these ads are mocking older women's sexuality or celebrating it.
I wonder: do parents really need to be sold on girls, literally or otherwise? From where I sit, girls are all the rage, and the anti-baby-girl trends Kamenetz refers to are reversing, not accelerating.
I met a guy friend at a bar. He ordered a Bud Light; I ordered a Jameson on the rocks. "Damn," he said, looking at me like I'd just set myself on fire. "You're more of a man than I am."
Do women really need to "women up?" What does that even mean, anyway?
So much of what continues to hold women back politically are those invisible fences installed in each of us, zapping us whenever we pass yet another billboard with airbrushed body parts.
Shouldn't it be easy to sit back and simply appreciate our bodies for all they are and all they do for us? Not so according to recent studies. A majority of women harbor a negative body image perception.
More murders motivated by anti-gay bias occurred last year...
So far this year, the media has spent more time fretting...