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Ymca of Greater New York

Measuring How We Measure Impact

Gary Laermer | Posted 07.12.2016 | Impact
Gary Laermer

In an increasingly data-driven world, nonprofits are feeling the pressure to quantitatively demonstrate their effectiveness, reach and impact. In tandem, donors are, more than ever, meticulously benchmarking and comparing nonprofits to see which align with their personal values and contribute in a way they feel is most impactful.

Teaching Leadership, One Water Bottle at a Time

Yoko Liriano | Posted 05.20.2016 | Education
Yoko Liriano

As an educator, getting to that "Aha" moment with your students is one of the most gratifying aspects of working with kids. Not just because it doesn'...

Fostering a 'Win-Win' Corporate Partnership

Gary Laermer | Posted 12.16.2015 | Impact
Gary Laermer

While this shift from "corporate giving" to "corporate partnership" requires sharper stewardship by development officers, it is a win-win for both parties. Developing a mutually beneficial partnership can advance a company's objectives while yielding a strong and enduring supporter for the nonprofit.

Warning Signs of Cyber-Bullying

Yoko Liriano | Posted 11.02.2015 | Healthy Living
Yoko Liriano

The Internet will always be a place young people will be on, but if what they say online matches what they say in real life, the better off we are to take care of them.

The Art of Fundraising

Gary Laermer | Posted 08.18.2015 | Impact
Gary Laermer

One of the questions I am asked most frequently is, "How do you fundraise?" It seems like a simple question but, in practice, asking individuals and corporations for their support is more art than science.

If It's a Contest, Who Wins? Brandraising vs. Fundraising

Gary Laermer | Posted 07.02.2014 | Impact
Gary Laermer

By marrying branding and fundraising, non-profits can achieve a strong, consistent and persuasive message, one that provides the "who" and the "what" -- and for supporters, the all-important "why."

5 Ways to Land -- And Stay -- On A Donor's Top-5 List

Gary Laermer | Posted 12.13.2013 | Impact
Gary Laermer

Let's face it. With thousands of organizations competing for donor dollars, it's more important than ever to develop a thoughtful and meaningful rel...

Keeping Youth Connected

Jack Lund | Posted 10.09.2013 | Impact
Jack Lund

There are 350,000 disconnected youths in the New York metro area -- greater than the national average -- whose lives are very different from their peers. These teens and young adults find themselves isolated from society; they're on the outside looking in.

Making Fitness "Click" for Teens

Lori Rose Benson | Posted 09.24.2013 | Impact
Lori Rose Benson

The question is, how can we empower and motivate children to keep exercising throughout their teen years? One way to get kids off the couch is to reach them where they already spend their time -- online.

Sandy: Six Months Later, Rebuilding and Renewal

Jack Lund | Posted 07.03.2013 | New York
Jack Lund

Like the waves that crash on its beaches, time after time over its 100-year history Coney Island and its amusement parks have been razed to the ground by fire and flood, only to rise like a phoenix from the ashes and return bigger and better than ever.

The Road to Youth Employment

Jack Lund | Posted 11.14.2012 | Impact
Jack Lund

The challenges that stand before young people as they emerge into a weak employment market have been well-documented. Perhaps less attention has been paid to the uphill battle that young people without a high school degree or GED face.