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Yougov Brand Index

10 American Brands With The Best Reputations

Huffington Post | David Winograd | Posted 07.10.2013 | Business

Cheerios may have been the target of racist backlash after featuring a biracial family in a commercial earlier this year, but that didn't hurt Cheerio...

Has Burger King's Reputation Been Damaged By The Horsemeat Scandal?

Posted 02.06.2013 | Home

Burger King has been dealing with a firestorm of controversy after being one of the many players affected by the horsemeat-in-burgers scandal currentl...

The Food Chains That Get The Most Buzz

Posted 07.16.2012 | Home

It's fairly easy to measure how many locations a given fast food chain has, or its sales for the year, but what about how much people actually talk ab...

Android, iPhone, Disney And Target Among Top 20 LGBT Brands: Report

Posted 06.20.2012 | Gay Voices

What do Androids, Target and the Walt Disney World resort all have in common? They are three of America's "best-perceived" brands by the country's les...