Yvon Chouinard

Reducing Consumption in 2012 -- An Inconvenient but Necessary Resolution

Judith Samuelson | Posted 03.05.2012

Read More: Ebay, American Consumerism, Sustainable Consumption, Yvon Chouinard, Patagonia, Green News
Judith Samuelson

Our economy however, seems built on a set of habits that would suggest that if we all commit to the same resolution of buying less, the layoffs will only get worse. Welcome to the quandary of sustainable consumption.

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The Patagonia Music Collective Launches -- Plus a Conversation With John Popper

Mike Ragogna | Posted 05.25.2011

Read More: Jon Cleary, The Zac Brown Band, Bonnie Raitt, Phillip Glass, Elmore James, Goldberg, Brett Dennen, Abigail Washburn, Los Lobos, Maroon 5, Patagonia, Kingpin, Woody Harrelson, Brandi Carlile, Ben Solee, Mary Shelley, Blues Traveler, DJ Logic, Howlin' Wolf, The Assassination of Jesse James by the Coward Robert Ford, Snl, Hulk Hogan, The Bad Plus, Nick Cave, The Blues Brothers, Mason Jennings, Taj Mahal, Chris Barron, Charlie Parker, John Popper & the Duskray Troubadours, Big Head Todd & the Monsters, Blues Brothers 2000, Jono Manson, Little Walter, Muddy Waters, The Patagonia Music Collective, Switchfoot, Rob BonDurant, Howard Stern, Spin Doctors, String Cheese Incident, Toad the Wet Sprocket, Private Parts, Buddy Miles, Bill Murray, John Lee Hooker, John Popper, Pearl Jam, Umphrey?S McGee, Moe, Jack Johnson, Paul Butterfield, Jimi Hendrix, Ziggy Marley, John Scofield, Yvon Chouinard, Entertainment News
Mike Ragogna

Today, the environmentally conscious clothing company Patagonia Inc. launches "The Patagonia Music Collective" by releasing two 11-track bundles that are part of an ongoing series intended to be a new model for green giving.

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Want to Build a Lifestyle Brand? Build a Lifestyle.

Jenni Avins | Posted 11.17.2011

Read More: Peru, Steven Alan, Donna Karan, Branding, Yoga Retreat, Fashion, Organic, Double Rl, Ralph Lauren, Samana Chakra, New Yorker, Rebecca Mead, Style, Brunello Cucinelli, Lifestyle, Yvon Chouinard, Patagonia, Healthy Living News
Jenni Avins

Why we don't see this more often with American designers, so keen on the ever-lucrative lifestyle brand. So why not build lifestyles?

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The Newest Old Business Trend

Avital Binshtock | Posted 05.25.2011

Read More: Outdoor, Website, Craig Mathews, Sales, Charity, Songwriter, Brushfire Records, Patagonia, Million, Dollars, Perception, Business, Amen, Membership, Cause, Believers, Income, Executives, Countries, Products, Philanthropy, 1% for the Planet, 1% FTP, Clif Bar, Apparel, Percentage, Albums, Sigg, Marketing, Volcom, Sierra Club, Positive, Old Testament, Brands, Earth, Church, Blue Ribbon Flies, Recruit, Nonprofits, Supplier, Organization, Religion, Corporations, Companies, Bible, Nature, Image, Tithing, Environment, Jack Johnson, Logo, Members, Singer, Fishing, Mba, Entrepreneurship, Networking, Yvon Chouinard, Business News
Avital Binshtock

Tithing -- offering a percentage of income for a cause -- dates back to the Old Testament. And lately its popularity is surging in the business world.

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