You have seen it a hundred times before. The latest "it" company is standing on a balcony, overlooking a sea of applauding stockbrokers, reporters and other NYSE staff. Their company has gone public and the only way to go from here is up, right? Wrong.
Zynga is the biggest developer of Facebook applications. The company has 60 million daily active users on Facebook and more daily active users than the next 30 Facebook social game developers combined.