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Patrick Hess
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Raised in the R.V. Capital of America (Elkhart, Indiana) and spending his early adult to mid-thirties traveling to 27 countries conducting business with auto importers and distributors, 47-year-old Patrick Hess experienced the highs and lows of corporate America on his sojourn to success in business. Resigning in 1999 as Vice President of International Sales and Marketing for the now defunct automotive converter, Mark III (Ocala, Florida), he started his own import and export consulting company. The business evolved into a traditional U.S. marketing consulting firm, which as of February 2016, celebrated it’s 17th year in business.

He has been married to his wife, Melissa, since July 1995 and shares an adventurous life with their teenage son, Spencer, who is a national pop recording artist and actor on the TV sitcom, “iShine Knect” (TBN Network).

Working to help build his son’s music and acting career since 2010, Patrick has acquired a unique perspective into the entertainment industry from a parent­/manager’s point­ of ­view. All these experiences, including being a bi­vocational pastor for several years, have been a great foundation for a colorful entrepreneur storyteller who blogs and shares the semi­business/semi­personal perspective of life with a teenage pop artist trying to make it big in the entertainment industry.

Entries by Patrick Hess

5 Things to Avoid When Building a Music Career

(0) Comments | Posted April 7, 2016 | 12:05 PM

To most reading this latest entry in my blog series about the music industry, it won't seem as though I've been away, but in reality, I've taken nearly six months off of my regular blog posts to focus on a huge transition with my son, Spencer Kane, and his career...

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5 Keys to Dealing with Criticism in the Music Industry

(0) Comments | Posted August 17, 2015 | 9:47 AM

Simon Cowell's distinctive voice and mannerisms made a memorable mark in the world of reality TV, as he would create the most fantastical phrases to describe his disapproval of contestants trying to audition on American Idol. There is even a popular meme floating around the internet stating that a child...

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6 Ways to Improve Your Career as an Artist in the Music Industry

(0) Comments | Posted June 23, 2015 | 12:12 PM

I was walking down the aisle of our local grocery store focused heavily on the items on the shelves on either side while my wife strolled a few paces behind looking at our shopping list. My cell phone rang a familiar ring tone of a close industry friend. "Patrick, I...

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How to Market Yourself in the Music Industry

(0) Comments | Posted June 20, 2015 | 10:25 AM

I'm a hypocrite. At least I think I may be.

I've spent the better part of 30 years in sales and marketing and actually own a marketing company. Yet, I find myself annoyed by commercials and blatant brand marketing campaigns. Perhaps being an insider in the game of marketing has...

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PART 1: The Real Cost of Production in the Music Industry

(0) Comments | Posted April 22, 2015 | 8:00 AM

In 1985, Austrian artist Falco released his eventual number one Billboard single Rock Me Amadeus and introduced me to a technology in the music industry that hadn't really been exposed to the masses at that level. The song featured a cool stuttering vocal lead that, at the time, was mesmerizing...

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Part 2: The Real Cost of Production in the Music Industry

(0) Comments | Posted April 22, 2015 | 12:00 AM

In Part 1 of this blog entry, I covered the importance of understanding the role of the multitrack recording, composer, sound design, vocal compatibility, song length, genre understanding, and filling out a track.

Let's get right back to the rest of the list of important factors to consider in the...

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5 Keys to Consider with a Label Deal in the Music Industry

(3) Comments | Posted April 21, 2015 | 11:58 AM

As a child, somewhere in pages of a fairytale book, we would discover adventures that revealed a pattern for the characters in the story. The innocent-but-flawed hero eventually faced various challenges and villains to which perseverance and the eternal hope of good over evil would somehow manifest in the end....

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Mentors We Don't Realize Exist

(0) Comments | Posted February 23, 2015 | 2:26 PM

Sitting around arm and arm with my siblings, aunts and mother eight years ago as my dad struggled for each breath is a moment in my life I will never forget. He was dying from mesothelioma and had withered down to a skin suit of a man that I barely...

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The Waiting Game in the Music Industry

(1) Comments | Posted February 4, 2015 | 1:50 PM

As a kid, I recall going to the department stores with mom and my siblings. It seemed like a mixed blessing. On one hand, we were out of the house, and not sentenced to a day of chores. On the other hand, we were doomed to a steel wire shopping...

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The Power of Tenacity in the Entertainment Industry

(0) Comments | Posted November 23, 2014 | 9:57 PM

I recall a one-liner from one of my favorite standup comedians, Steven Wright, where he says, "The Stones -- I love the Stones. I can't believe they're still doing it after all these years. I watch 'em whenever I can. Fred, Barney..."

Obviously he did a great job with...

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Christians in the Music Industry

(0) Comments | Posted October 30, 2014 | 11:32 AM

As a business man, my entire life and working with Fortune 500 companies, I was taught through men's groups and church leaders to always be a witness in the workplace. Whenever I had the opportunity to share my faith, I should wait patiently for the door to open in a...

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Protecting Your Heart in the Music Business

(1) Comments | Posted October 15, 2014 | 12:23 PM

I recall the late toddler years of my son when my wife would plan a play date with other kids at the park. She would share the news with him about where the clock hands would be so he could know when to prepare to leave the house. He would...

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The Music Industry Formula for Success Does Exist

(1) Comments | Posted September 8, 2014 | 12:51 PM

Growing up in my generation we were taught to learn how to cook meals for ourselves. We're not talking microwave or frozen dinners. We're talking the ceramic flour canister, teaspoons for measuring, and electric burner stove tops with a cast iron skillet. Mom would quickly slap a meal together throwing...

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Grasping the Surreal Death of Robin Williams

(1) Comments | Posted August 19, 2014 | 3:00 PM

I know the trend of my blog posts fits nicely into the sojourn-of-a-music-artist category, but I find my mind cluttered with reflections of losing a savant of comedy and improvisation, Robin Williams.

I turn 46 in a few weeks and have witnessed an increased sense of recalling my past as...

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A Guide for Touring in the Music Industry

(0) Comments | Posted August 4, 2014 | 12:12 AM

TOURING REALITIES

Finding a place to eat where everyone in the van is satisfied is a challenge. Having the thermostat set in a hotel room where everyone is comfortable is a negotiation. Forgetting the bathroom spray when four males all "boo boo" within the same hour is difficult to forget....

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Balancing Creativity Against Business in the Music Industry

(0) Comments | Posted July 23, 2014 | 3:45 PM

Mark Twain once said, "... The more enjoyment you get out of your work, the more money you will make."

I believe this. However, this doesn't necessarily hold true in the music industry. While the creative process can help keep an artist motivated, earning a living at it is quite...

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The Power Social Media Has Over Teen Lives

(1) Comments | Posted July 13, 2014 | 3:52 PM

When setting up for a live video stream of a rehearsal for Spencer Kane's summer tour in the studio at Remedy Live in Fort Wayne, Indiana, he and I took a break to talk to the Director of Operations there. She was newly hired to handle day-to-day management of the...

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Does Morality Exist in the Music Business?

(0) Comments | Posted July 9, 2014 | 4:12 PM

Deep down inside all of us, at some point in our life, is a tingly alarm that goes off when we start to do something that isn't morally right. Some people learn how to ignore that hiccup conscience that bursts a little adrenaline into us as a signal that you're...

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Managing Management in the Music Industry

(0) Comments | Posted June 13, 2014 | 3:22 PM

Ignorance is bliss. Or so it seems.

In the long road of learning the convoluted, yet at times transparently simple music industry, many roles and titles of people I've come across have been difficult to understand.

For example, a producer may be the person funding the project, but also...

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Always Learning How to Choose Wisely

(0) Comments | Posted May 28, 2014 | 10:56 AM

Making decisions in the music business can be quite confusing and emotionally draining. Having the patience, wisdom and fortitude to weigh options is not always intuitive when you're new to the industry. Since we experience daily having to make decisions about the best path to take, I felt sharing some...

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