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R. Kay Green
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Dr. R. Kay Green is the CEO/President of RKG Marketing Solutions. She earned a Doctorate of Business Administration in Marketing, and has completed PhD coursework in Leadership and Organization Change. She also holds a Master of Business Administration in Marketing and Management, a Bachelor of Business Administration in Marketing, and an Associate of Arts in Marketing Management. She is affiliated with several prestigious universities and has instructed over 350 courses online. A popular speaker on Marketing and Business topics, Dr. Green is currently featured on Great Women Speakers, Great African-American Speakers, Marketing Experts, Black Experts, Guru.com and Savor the Success. She has received honorary distinction in the Who’s Who among Academics and Professionals and Who’s Who among Executives and Professionals, and is the recipient of various faculty awards, including the coveted Provost Circle Award and the Top Faculty Recognition designation.

Website: www.ivebeencalledthebword.com

I’ve Been Called the B* Word… is available at www.ivebeencalledthebword.com, barnesandnoble.com and amazon.com. It is also available as an ebook on Kindle and Nook.

Entries by R. Kay Green

Relationship Marketing 1-2-3: Why Building Relationships Matters Most

(0) Comments | Posted July 24, 2014 | 12:00 AM

Did you know that your company's success is built on "Relationship Marketing"? Any good salesperson will tell you that you need to be able to make a lot of friends. Cultivating relationships has always been an essential part of sales, and it always will be.

According to Forbes Magazine,...

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College Grads: 5 Ways to Maximize Your Marketability As You Enter the Job Market

(0) Comments | Posted June 9, 2014 | 7:20 PM

Congratulations! You've completed your college degree...today is the first day of the rest of your life. Now that you've graduated...are you prepared to enter the job market?

Statistically, nearly 40 percent of graduates are unemployed, and 16 percent are in part-time positions. The hiring process can take...

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To Email or Not to Email: Is Email Marketing Relevant to your Businesses' Bottom-Line?

(0) Comments | Posted May 9, 2014 | 9:30 PM

Engagement is the name of the game in the new millennium. It is all about networking and building relationships with your consumers with some form of continual contact. One of the best means of communication is by email. If you are not building a strong, reliable email list, you are...

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The Verdict Is in: The Future of Marketing Is Social

(0) Comments | Posted March 8, 2014 | 12:35 PM

We can't deny it. It's everywhere we go, it's everything we see. It's social media and it symbolizes where we are as a society: Interconnected... and it is here to stay.

Social media is a marketers' dream. It allows your audience to watch you -- as a brand --...

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Corporate America Vs. Entrepreneurship? Which Path is Right for You?

(0) Comments | Posted January 16, 2014 | 3:28 PM

...And we're off! The New Year has officially begun and now its time to make some very important decisions in your professional life. Where do you see yourself in say 5, 10, 15, 20 years from now? Have you taken the time to analyze your current career? That is, where...

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REposition, REstrategize, REinvent: 10 Tips for the "New-Age" Professional in 2014

(0) Comments | Posted November 16, 2013 | 11:44 AM

It is certainly a FACT that the world is changing. Every day, new developments in technology and society rewrite the guidelines for how we interact with our families, our colleagues, and our customers. The world gets smaller with each new development. With that shrinking of the global market comes a...

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How Many Times Have You Heard the Word NO, NO, NO and NO Again?

(0) Comments | Posted October 3, 2013 | 5:14 PM

No has a tendency to create so many distractions. It causes us to lose focus and begin concentrating on things that don't matter. It is the underlying fear of rejection or failure. Worse, we begin to make excuses for why it's okay for us to settle for the word no....

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The Social Media Effect: Are You Really Who You Portray Online?

(1) Comments | Posted August 7, 2013 | 4:32 PM

Over the past 15 years, the world as we know it has been taken by storm through the onset of social media. According to Comscore (2011) about 90 percent of U.S. Internet users visit a social media site each month. Because we live in such a largely global-society, creating and...

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6 Key Lessons From an Entrepreneur

(1) Comments | Posted June 3, 2013 | 11:48 AM

As we've all heard, when it comes to the definition of entrepreneurship, there are varying definitions of what this term really means. Some experts think of entrepreneurs as people who are willing to take risks that other people are not. Others define them as people who start and build successful...

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What Is the True Meaning of Inspiration?

(0) Comments | Posted May 20, 2013 | 2:09 PM

When we think about inspiration, what inspires us most are ordinary people who have done extraordinary things. We appreciate when someone has the ability and willingness to be selfless, creative, innovative, or just dares to be different. Mother Teresa. Gandhi. Martin Luther King, Jr. All of them were ordinary people...

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7 Highly-Effective Ways to Maximize Your Online Brand Presence

(0) Comments | Posted April 25, 2013 | 5:33 PM

It is no secret that in this day and age, online presence = brand awareness. In fact, most marketing experts agree that how you present your brand online is the 21st century equivalent of your first meeting with a customer.

Your online brand is what people think of you...

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Draft Your Blueprint to Success! 8 Strategies for Setting Attainable Goals

(1) Comments | Posted April 12, 2013 | 11:00 AM

We've all heard of the importance of setting goals to accomplish your dreams. Like most people, you have spent plenty of time thinking about and assessing your own ideas. Now it is time to take what you know about yourself and your aspirations and use that information to help formulate...

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Don't Stall, Don't Wait... Take Action! Four Ways to Make Your Vision a Reality

(0) Comments | Posted April 2, 2013 | 6:11 PM

Why is it so very easy for us to put off tomorrow what can be done today? In reality, the world is full of stories about genius ideas that didn't become reality because the innovator didn't properly strategize. For every failure-in-strategy story, there is an equal number of failure-in-implementation stories....

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Is Negative Thinking Ruining Your Opportunity for Success?

(2) Comments | Posted March 11, 2013 | 2:03 PM

Have you ever said to yourself: I can't, I am not qualified, I don't have the skill-set, I am not smart enough, I don't have enough experience, I didn't attend an Ivy-League school, I do not have advanced education, they will never hire me, it's too much responsibility... and the...

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Be PROactive, Not REactive! Four Habits to 'Stay Ahead of the Curve'

(1) Comments | Posted February 22, 2013 | 5:11 PM

One of the primary truths we know about life is that change is constant. No one is immune to the awesome power of change. What is true today may not be true tomorrow. The trend last year will likely not be the trend this year. We see it all around...

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Dress for the Career You Want, Not the One You Have

(2) Comments | Posted January 31, 2013 | 5:54 PM

If you want the career you don't have, you must dress for that career. Dressing for the career you want (and not the one you have) isn't a matter of just putting on new clothes. Rather, it's a matter of internalizing your goals and dreams. When you internalize something, it...

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4 Steps to Self-Actualization and Becoming the Best Version of You

(4) Comments | Posted January 18, 2013 | 12:09 AM

Why is it so difficult for people to accept who they really are? In a word, pressure. There's so much pressure -- especially in today's hypercompetitive and hyper-informed society -- for people to be something they're not. You get it from parents, from friends, from spouses, from television, from the...

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Be Authentic! 10 Tips on How to Develop Your Brand

(5) Comments | Posted January 2, 2013 | 5:50 PM

A brand is the power of you on paper, in person, on the airwaves, or on screen. It is the extension of yourself that your marketing materials attempt to project. Brands work the same way whether large or small. The brands that succeed are the ones that are unique, but...

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Find Your Unique Niche in the Marketplace: 6 Steps to Creating Your Own 'Blue Ocean'

(0) Comments | Posted December 5, 2012 | 12:09 PM

It is no secret that competition today has become increasingly intense. In fact, in today's highly competitive marketplace, the competition is so deadly fierce -- that the best and the brightest don't always succeed. Sometimes the best and brightest are annihilated by the competitors in the industry.

Whether you're starting...

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How to Re-Strategize for 2013

(1) Comments | Posted November 13, 2012 | 10:10 AM

Have you met your strategic goals for 2012? 2011? 2010? Have you experienced recession, bankruptcy or downsizing? With the end of 2012 rapidly approaching, planning personal and professional goals for 2013 has become a priority for people in business and entrepreneurship. The fourth quarter of the year is the best...

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