02/17/2011 04:46 pm ET | Updated May 25, 2011

Interview with Ruben Quinones of Path Interactive

The Roadmap is a weekly show by founders Zev Mo Green and Ramon B. Nuez Jr., where they interview NYC-based companies and business leaders. They also investigate web culture trends and how they are affecting companies in the space.

I have known Ruben Quinones for over two years. He is one of the most respected professionals in the social media space. Today, Quinones is terribly busy -- Director of New Media at Path Interactive, NYU Adjunct Professor, host of Path TV and professional speaker.

Ruben was able to carve out sometime from his busy schedule and sit down with me -- we discussed a number of topics including the elusive search engine optimization (SEO).