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Richard Seireeni
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Entries by Richard Seireeni

Our Electric Vehicle: Nothing But Good Things to Say

(18) Comments | Posted March 1, 2012 | 11:26 AM

With all the negative articles that have found their way into the press recently, I thought I should tell our readers about our very positive experience with our zero emission Nissan Leaf.

In a phrase, no problem.

I'm sure the money behind the recent attacks on...

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The China Syndrome: Trading Our Future for Trinkets

(9) Comments | Posted February 16, 2012 | 9:44 AM

There are holes all over our country where our money and our jobs are flowing straight through the earth down to China. Call it the China Syndrome, but they weren't caused by reactor meltdowns. We dug them ourselves, and they are all over the place. There's a hole...

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Why Won't GOP Candidates Talk About China?

(114) Comments | Posted January 3, 2012 | 12:40 PM

In the run up to the Republican Convention, we've heard everything and nothing. We've heard Newt, Mitt and Ron go on about issues that have little if any impact on jobs and national security, but not a single word about the real reason we have massive and permanent unemployment. We've...

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Another Nike Brand Blunder?

(0) Comments | Posted April 15, 2010 | 12:31 AM

Current TV is reporting that Nike secretly bought or secured rights to a Tokyo park that many homeless Japanese have turned into a sanctuary. According to the story, Nike is evicting the homeless people to build a branded park designed to promote their image and products. Many Westerners...

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Toyota's Green Goodwill Will Save Its Reputation

(7) Comments | Posted February 5, 2010 | 2:18 PM

The world's media engines are in high gear as they go after Toyota for the current spate of accelerator and braking issues. That's to be expected when you are now the world's leading maker of automobiles with an almost mythic reputation for quality. You become a target.

However, I don't...

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Drivers of Preference: Why Consumers Will Buy Green

(4) Comments | Posted February 2, 2010 | 11:36 AM

Seventh Generation may be the market leader in eco-friendly household cleaning products and is unquestionably dedicated to environmental and social responsibility, but these are not the main reasons people are buying their products. For a majority of their most loyal customers, who turn out to be issue-aware women...

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Financial Reform: How Much Did I Make, and How Much Did They Make?

(1) Comments | Posted October 14, 2009 | 12:40 PM

It was just over a year ago that Lehman Brothers collapsed. For many of us, this is a collective memory milestone that also marks the collapse of our investments and retirement accounts. So, as Congress begins the discussion of much-needed regulatory reform, I have a simple request: full disclosure.


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Big Little Green Idea

(2) Comments | Posted October 13, 2009 | 3:43 PM

I believe we can make a very large impact on our environmental footprint by simply adopting some low cost, common sense changes to our lifestyle. Here's one of those ideas courtesy of my wife's pestering.

Clothes dryers use a lot of energy. A recent article in the New York...

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There's No Health Care Crisis In Japan, So Why Is There One Here?

(14) Comments | Posted August 25, 2009 | 8:42 PM

I'm sitting in my Tokyo hotel room, studying the conflict over US health care reform from a comfortable distance. Here in Japan, they don't understand our problem. Here in Japan, there is no health care crisis - even with a rapidly aging population. No one goes bankrupt over medical bills....

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Transforming the African Brand Through Sustainability

(2) Comments | Posted May 7, 2009 | 4:46 PM

I'm flying back from Nairobi. I had the privilege of making a presentation to a group of African sustainable business leaders. There was a passion in this small, but engaged meeting, a passion that makes one think of a positive future, rather than obsessing about AIDS, poverty, war and corruption,...

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How the Green Community is Giving Birth to New Brands

(3) Comments | Posted March 9, 2009 | 12:47 PM

Business may not be so great these days, but the growing awareness of environmental and social issues is creating opportunities for ecopreneurs and their new products and services. In many cases, new green brands are entering and competing in markets that have been dominated by large multi-nationals for decades. This...

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How Is Green Business Doing Today?

(2) Comments | Posted March 3, 2009 | 12:45 PM

The Dow closed below 6800 today. The last time that happened I was in my forties and still able to ski black diamonds at Mammoth. Aside from an annoying time check, I'm sure this news motivated a lot of bloggers to get blogging, including me. I've just published a book...

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