Rob Long is a writer and producer in Hollywood. He began his career writing and producing TV's long-running "Cheers," and served as co-executive producer in its final season. During his time on the series, “Cheers” received two Emmy Awards, and two Golden Globe awards. Mr. Long has been twice nominated for an Emmy Award, and has received a Writers Guild of America award. He continues to work in film and television in Los Angeles.

He is a contributing editor of National Review, and an opinion editor at the Los Angeles Times. He also writes regularly for the Wall Street Journal and the BBC Radio Times (UK). His weekly radio commentary, “Martini Shot,” is broadcast on the Los Angeles public radio station KCRW, and is distributed nationally. It’s also podcast in iTunes.

He also writes a weekly column for The National, Abu Dhabi’s English-language daily newspaper.

His first book, Conversations with My Agent, chronicled his early career in television. It was published in the UK by Faber & Faber, in the US by Dutton, and in France by Actes Sud. His second book, Set Up, Joke, Set Up, Joke, was published in November 2005 by Bloomsbury. He is also a co-founding partner in Madison Road Entertainment, an integrated advertising production company.

He has co-written several feature film scripts, including “Just a Shot Away,” currently in pre-production with a France-based production company. He is producing an independent feature, “Love Okay Please” which begins filming later this year in Mumbai, India.

Oh, and on Twitter he’s rcbl.

Blog Entries by Rob Long

I Heart Scientology

Posted June 29, 2005 | 09:35 PM (EST)


Here’s a great practical joke to play on friends. When the subject of Scientology comes up – and let’s be honest, these days, how could it not? – wait a few moments for your friends to get really into the conversation, and then fix them with an angry stare, plaster...

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Trying Not to Fall Asleep

Posted June 28, 2005 | 05:55 PM (EST)


I wish I could say I understand Larry’s problem falling asleep. (There’s probably a lot about Larry I wish I could understand, especially the part about how to create a long-running hit television show.) I seem to have the opposite sleep problem. I can sleep anywhere, at any time,...

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Focus Groups

Posted May 12, 2005 | 04:55 PM (EST)


Good Lord! What on earth am I doing here? I’m a Republican! So if it’s okay, I’m just going to slip in here slowly, like it’s bathwater that’s a little too hot. Meanwhile, I wanted to share a recent experience I had at a focus group testing of a new...

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