Robert J. Rosenthal
GET UPDATES FROM Robert J. Rosenthal
 
Robert J. Rosenthal is the VP of Communications & Marketing at VolunteerMatch, the Web's most popular volunteer network. As communications lead, he’s responsible for the outreach, public relations, social networking strategy, and brand management for the Webby-award winning social enterprise, which serves a community of more than 10 million visitors, 80,000 nonprofit organizations, and 150 network partners.

Before joining VolunteerMatch, Robert developed the communications for a $26 million fundraising campaign for the Jewish Community Federation of San Francisco, helped build and sell a high-rise building, ran his own consulting firm, survived the dot-com era, edited publications for an eagle-eyed association of editors and publishers, and lived in Jerusalem's Old City.

He is a frequent public speaker on subjects of nonprofits, service, and technology, including recent appearances at Nonprofit Technology Conference, SXSW, National Conference on Volunteering and Service, and Netsquared. Robert is a native of Tucson, Ariz., where at least it's a dry heat.

He’s on Twitter at @volmatchRobert.

Blog Entries by Robert J. Rosenthal

Just In Time For 2012 Election, Nonprofits Get Their Own PAC

0 Comments | Posted March 12, 2012 | 9:07 AM

Thanks to the new political action committee (PAC)CForward , nonprofit organizations now have a voice on Capitol Hill. And it's about time.

Nonprofits have long lived in a strange political limbo. Despite the fact that a huge percentage of us exist to provide a social safety net for...

Read Post

Craigslist Foundation Winds Up Its Good Work... And Demonstrates the Meaning of Community

0 Comments | Posted January 12, 2012 | 9:58 AM

This week the Craigslist Foundation announced it is ceasing operations after more than a decade of working to strengthen the work of grassroots community organizations and activists.

While the specifics of their situation are still being held closely, the immediate question on most people's minds is what'll happen...

Read Post

Gen-Xers Are Propping Up U.S. Volunteering Rates

0 Comments | Posted August 16, 2011 | 4:09 PM

2011-08-16-VolunteerRatebyAge200x170.jpg

We often hear how Millennials are the most conscious consumers and that Boomers transition from careers to civic engagement. But according to a new federal report on volunteer trends,...

Read Post

What's Next in Cause-Related Marketing: The Power and Potential of Platforms

0 Comments | Posted August 1, 2011 | 5:15 PM

2011-07-29-andyou.png

Cause-related marketing has been around for some time now, but that does not mean it is a well-oiled machine yet. Consider the following three scenarios in one cause engagement example:

  1. Ainesh, communications manager at the nonprofit LitKids, is in charge of promoting programs that...
Read Post

NCVS Recap: Looking Back at Three Days of Service and Self-Empowerment in New Orleans

0 Comments | Posted July 15, 2011 | 11:29 AM

2011-06-21-ncvs.jpgThe National Conference on Volunteering and Service, held June 6 through 8 in New Orleans, was great on so many levels, but for me the decision to place this year's biggest conference on volunteering in "NOLA" was best illustrated when...

Read Post

Patrick Corvington Out as CNCS CEO: Who's Next?

0 Comments | Posted May 11, 2011 | 2:07 PM

Late last month the reporters at the Chronicle of Philanthropy broke news that the Corporation for National and Community Service probably wishes they hadn't. After a little more than a year on the job, Patrick Corvington, the new CEO of CNCS, would be resigning soon to take an...

Read Post

Rapid Response Volunteering After the BP Oil Spill

0 Comments | Posted April 22, 2011 | 12:05 PM

This week marks the one-year anniversary of the disastrous BP oil spill in the Gulf, and I'm joining many others in trying to put the experience into context.

A year ago, just a few days before Earth Day, the nation watched helplessly as the first reports of fire and casualties...

Read Post