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Sarah Ahmed
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Sarah Ahmed is the Creative Director of DL1961, a global premium denim brand that stocks in 1500 stores worldwide including Saks Fifth Avenue, Bloomingdales, Nordstroms, Neiman Marcus, Shopbop, Tsum and Harvey Nichols. She is a graduate of Parsons the New School for Design where she studied fine art, design, management, design theory, journalism and international relations. Since she joined DL1961 in 2011, the company has developed a strong brand identity and has experienced tremendous sales growth. In 2012, DL1961’s sales hit $20 million and employed its 42nd person domestically.

Blog Entries by Sarah Ahmed

Entertaining Generation Bumblebee

(0) Comments | Posted February 21, 2013 | 2:41 PM

In fashion, it's trendy to act different, look alternative and incessantly say things 'over it', 'loves it' or 'kale is so the new lettuce.' However, actually being different is another matter altogether. In fact, it's borderline unacceptable and somewhat frowned upon.

This is something I learned firsthand while planning the...

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