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Scott Mendelson

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Why The Avengers May Be This Summer's Most Progressively-Feminist Blockbuster

Posted: 05/16/2012 10:29 am

I wasn't going to write about The Avengers again for awhile both because I didn't have much more to offer (see my review and spoiler-discussion) and because I didn't want my blogging to turn into 'all Avengers all the time'.  But I would like to take a moment to single-out a specific element that the film does quite well.  There has been much hand-wringing this week about whether or not The Avengers (and specifically its two major female characters) qualifies as 'feminist'.  Pundits are understandably upset about the lack of more female lead characters and the fact that the film fails the Bechdel Test.  Merely presenting a couple strong female characters doesn't automatically make your product feminist in nature nor does creating a sausage-fest with a token love interest make your film inherently misogynistic, although the latter does make me roll my eyes a bit more often than not.  But the way Joss Whedon and company present their female superheros merits acknowledgment primarily because of what they don't do: In short, they don't draw one damn bit of attention to it.

Throughout the film, Black Widow (Scarlett Johansson) is presented as intelligent, cunning, resourceful, physically powerful and well-trained in the various arts of armed and unarmed combat.  But none of this is ever emphasized.  None of this is ever celebrated or highlighted.  At no point does anyone express shock that Widow can kick a certain amount of ass.  At no point does anyone question whether she can or will be brave enough to handle herself during the climactic battle. When she does her various (no spoilers) heroics, she does it purely because she's the only one who isn't otherwise distracted and it has to be done.  Yes, she wears a form fitting outfit, but at no point does anyone comment on that, be it through dialogue or suggestive leering.  None of the male Avengers try to hit on her, nor do any of them feel the need to push her out of the way of danger (and, unlike most films involving a token tough chick, she doesn't get wounded during the finale and taken out of commission).  In short, she is treated not like 'one of the boys', but as an equal member of the team.  Again, this is simply accepted as just the way things are.

Agent Maria Hill (Cobie Smulders) isn't given much to do, nor really are any of the major SHIELD team members who appear in the film. But again her gender is never mentioned or even acknowledged.  That she is a female who is among the leaders of SHIELD is simply taken for granted.  And, as I mentioned in my review, Joss Whedon does a neat thing when we finally enter the SHIELD aircraft towards the end of the first act.  Without any kind of acknowledgment whatsoever, Whedon fills out the SHIELD rooster with about 50% female agents.  None of them are dressed provocatively, none of them act either in a stereo-typically feminine fashion nor in a stereo-typically macho way.  They are just people doing their jobs who happen to be women.

I reiterate this point because A) I've always said that social progress comes when you don't have to make a big deal about it and B) a recent study shows from Social Psychological and Personality Science I'm correct.  In short, efforts to 'feminize' role models in the areas of science, technology, engineering and mathematics actually reduced girls' interest in those fields.  Attempting to attract female interest in what are now somewhat male-dominated fields by showing theoretical female scientists or mathematicians who were dressed in pink, wore conventional make-up and expressed interest in fashion magazines made young girls less interested than would-be female role models who just dressed like everybody else and just happened to be women pursuing said educational/career pursuits.  So basically, condescending to young girls, while also promoting gender-specific stereotypes was less helpful than merely showing off successful scientists and/or engineers who just happened to be women.  In other words, drawing attention to gender stereotypes in-fact perpetuated and encouraged gender-role bias.  I know, you'd think that would be a no-brainer.

Tens of millions of young women will likely see The Avengers this summer in America alone, let alone the countless millions who will see it worldwide. They will be seeing a story where the idea of an extra-capable female superhero, one who is neither sexualized nor defined by a love interest, is so un-noteworthy that it doesn't even warrant acknowledgment. And while The Avengers 2 could use a few more female characters (and/or minorities too), the female representation on display is the very best kind.  The women in The Avengers are absolutely equals to the respective men in their fields, and Whedon knows that this is not something that needs to be noted or explained.  That Black Widow is as capable as the (to be fair, non-super powered) heroes is a given, because otherwise she wouldn't be there.  That the various female SHIELD agents are there purely because they are good at their jobs is a given, because otherwise they wouldn't be under Fury's command.  In that specific sense, showing off female equality and making it seem like no-big-deal, The Avengers is probably the most feminist film you'll see all summer.

Scott Mendelson             
 

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01:10 PM on 05/28/2012
We're looking for more screenplays that pass The Bechdel Test- got 'em? thebitchpack.com
12:07 AM on 05/21/2012
Is it appropriate to give a brief shout out to the subversion of "love as a female weakness" in her excellent interrogation of Loki? If anything, Loki's play in assuming the stereotype (although one can argue that Loki sees this as a "mortal" problem instead of a "female" problem) as his confidence grows throughout the interrogation is a great failure of his.
12:23 AM on 05/20/2012
As a woman, I get sick and tired of Hollywood trying to hard to appease the fem nazi's who want to over do it. I appreciate that Black Widow was a strong female team member. She used her beauty as part of her arsenal. She isn't vain, she's capable. By not making her sex an issue, instead of insulting our intelligence, we see a woman just being part of the team. The same goes for Agent Hill. Nobody was telling Black Widow how to use her skills, she just used them. Nobody was telling her how she has to be to be a woman. She just was. As for this movie being made by men for men, as one commenter suggested, I would have to disagree. There was more eye candy for me to drool over then the men got I think.

We, as a culture, will have gotten past the hangups of gender discrimination when we get to the point that it doesn't matter what a person's gender is, just that they can do the job with the abilities they possess. Something that the Avenger movie does rather well.
03:46 AM on 05/19/2012
This is an excellent article, but I feel the need to point something out. The Avengers is based on a comic book that debuted back in the 1960s. Josh Wheldon did not create the characters, Stan Lee did. It's not Wheldon's fault there aren't a lot of female Avengers. Blame that on society back in the 1960s. If Wheldon had tried to add more female characters just to meet some quota, he would have been crucified by comic book fans.
01:19 AM on 05/21/2012
Because you repeated your comment, I'll repeat my response:

You know that the Avengers is a still running comic book, right? And that the original members in the comic book are not the original members in the movie? There's no Hawkeye or Black Widow - it's Antman and the Wasp. Captain America wasn't even an original member. If I recall correctly, Hawkeye and Captain America weren't even on the same Avengers team.

Joss Whedon and Marvel (correctly) gave themselves leeway in establishing a new Avengers canon. They could have used this opportunity to a greater effect, and they didn't. That's what the author is lamenting.

And don't dismiss it as if it is "some sort of quota" - there is real, objective value in having "more than one" underrepresented character; they provide solid role models that resist normalizing pressures from media in positive ways. The interactions and behaviors towards the female character are great, but they are only a step towards "neutral." What's wrong with making positive steps?
11:21 AM on 05/17/2012
The most feminist film I'll see this summer?
Whoa there, tiger. Let's back up.
Black Widow is a strong character. She totally kicks ass in this movie, and I agree that she is spared much of the infantalizing that female action heroes are often subjected to. Progressive, maybe. But feminist? Granted, the f-word is a wobbly signifier these days, but there's a major condition of this film that I believe is being overlooked: male gaze. This film is made for men, by men. Johansson and Smulders's are stereotypically hot. They are totally dressed for sexual appeal (as are the men...). This film is located very, very much within the bounds of normative cultural space. And I wouldn't say that Johansson's femaleness isn't directly acknowledged. She simply wouldn't be Black Widow if she weren't hot. It's part of her prowess; it's part of the way she captures her prey and the information she needs. The fact her objectification can even be overlooked points to the very invisibility of a visualist culture that is distinctively ant-feminist.
I have much higher hopes for the f-word.
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HUFFPOST BLOGGER
Scott Mendelson
Film critic/pundit for Mendelson's Memos, Valley S
01:43 PM on 05/17/2012
I made a point to specify it as a 'blockbuster'. There will be plenty of films this summer more feminist (offhand, last weekend's Hick qualifies as a genuinely feminist fable, even if it's not a great film). But in the blockbuster realm, where yes most of the movies are made for boys by men, the lack of objectification and the 'taken for granted' superiority of Black Widow matters purely because it is taken for granted.
05:32 PM on 05/17/2012
That clarifies. I was responding to your closing sentence as it is written.
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HUFFPOST SUPER USER
JustTheFacts4Me
10:14 AM on 05/17/2012
I love Joss Whedon exactly because of what the author noted about his female characters. In all of his shows/movies you never think twice about the capability of the female characters, only that they are fascinating to watch. I hope he gets tapped to do a lot more projects in the future - not only is his work great fun, but he always shows great respect and affection for the female characters. It's about time!
06:38 PM on 05/16/2012
It is amazing that of all the characters, Black Widow possesses neither any super powers nor "gadgets" to enhance her odds of surviving a skirmish. She is relentlessly fearless, supremely confident in her own abilities, and never draws attention to herself as a "female". She reminded me a lot of Sigourney Weaver in the first "Alien" film, where her assets for survival never hinged on her sex. And at no point did Wheedon hit the audience over the head with a "by God she is a lowly mortal FEMALE" moment. And to avoid that distinction seems the be the ultimate goal of "feminism". Now let me rant for hours about the glaring omission of The Wasp from this film . . .
10:16 AM on 05/18/2012
Well technically she does use gadgets, they were just excluded from the film.

She was also injected with a similar serum that was used on Captain America, but that wasn't shown in the film.

I really wish they gave more backstory to Hawkeye and Black Widow. They just put them in there without any history.
06:34 PM on 05/16/2012
if Women want to have equal rights and to be treated equal why are you making a big deal about women NOT being acknowledge in movie where THEY ARE being treated as equals!?
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BlackJAC
It's better to be a black king than a white knight
04:39 PM on 05/16/2012
Considering they got most of Black Widow's character development out of the way in Iron Man 2, what with taking down Happy in the boxing ring and singlehandedly mopping the floor with Hammer's entire guard contingent in short order, she'd already proven herself and no other effort was really necessary.
02:54 PM on 05/16/2012
I principally went to see this movie because I like Joss Whedon's previous work--to date I have yet to see the other super hero movies. As a young woman in the 90s, I remember loving the very concept of Buffy. The idea that a petite woman (i.e., the typical victim) could save the world so many time was inspiring---and I see that going on in the Avengers as well. Black Widow is formidable. Not only does she take down Hawk Eye, she is the one who sniffs out Loki's real agenda for being on the ship. She's also the one to realize that the portal can only be closed by going to the top of Stark tower (although the reason for this sort of escapes me). I especially loved the short exchange between Captain America and Black Widow before he hoisted her onto one of the alien hover thingies. He asks her if she is sure she wants to do this, and she says, "yeah, it'll be fun." Such a Buffy thing to say! CA never tries to dissuade her or do the job himself. He trusts her as an equal and integral part of the team. Also, did anyone think Banner's comment about not being afraid of "pointy things" was a shout out to Buffy fans? Anyway, kudos to Whedon.
02:50 PM on 05/16/2012
"In other words, drawing attention to gender stereotypes in-fact perpetuated and encouraged gender-role bias. I know, you'd think that would be a no-brainer. "

Does that include the stereotypical pink coloring of the Huffington Post Women's Blog?
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HUFFPOST BLOGGER
Scott Mendelson
Film critic/pundit for Mendelson's Memos, Valley S
01:00 PM on 05/17/2012
Yes, yes it does...
02:47 PM on 05/16/2012
Great article. It's very true about the movie, and it's no surprise that it's Joss Whedon behind it.
01:03 PM on 05/16/2012
It's nice to see a larger audience appreciating not just the written genius of Joss Whedon but his long standing ability to create strong female characters who are capable who fall into none of the obvious stereotypes. I don't think any director other than Joss Whedon would, in a major movie, have a female character kick the ass of a male character (Black Widow/Hawk), or if they did, there would be some explanation behind it. Joss Whedon writes strong women who defeat the male characters on a regular basis, they also have lives, problems and get hurt. If Buffy got the crap beaten out of here on many occasions and she took it "like a man". What these female characters do is treated like the rule rather than an exception by Joss Whedon. I hope someday we do get to see a Wonder Woman from the mind of Joss Whedon, not that would be entertainment.
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Billk29
Justified Ancient of Mu
03:32 AM on 05/17/2012
Also the females in Firefly were the same way.Intelligent,witty,strong.
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11:51 AM on 05/16/2012
"And while The Avengers 2 could use a few more female characters (and/or minorities too)"

I don't want to live on this planet anymore. This article is just... sad. Making a deal out of nothing.
WishfulThinkingRulesAll
Your micro-bio is empty
12:21 PM on 05/16/2012
I think you need to read the article again, because you missed the point.
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The Mighty Pathos
Every day I thank god I'm an atheist
12:56 PM on 05/16/2012
Seriously. I thought it was pretty interesting.
12:28 PM on 05/16/2012
Not to be rude, but really? If you didn't think it was important, you didn't need to comment. Sometimes things are best kept in your head.

Frankly it sounds like you are neither a woman nor someone interested in/affected by this "sad" issue of feminism (did you perhaps click on it because the movie title "The Avengers" was in the title?). This article is actually explaining a larger societal problem at large, and how it's being helped through the media in examples of movies like The Avengers, and yet you can't find it important. Glad you could help the cause!
03:49 AM on 05/19/2012
Um, have you EVER read the Avengers? You do realize the Avengers is based on a comic book that debuted back in the 1960s, right? It's not Josh Wheldon's fault Stan Lee made the Avengers a mostly white, male group.
12:31 PM on 05/23/2012
Larger societal problem? Please tell me you're not that dense.