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Scott Piro
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'Pinkwashing' Deconstructed

(106) Comments | Posted December 21, 2011 | 12:22 PM

In 2007 the Israel Ministry of Foreign Affairs initiated a nation-branding campaign informally known as "Beyond the Conflict." The goal was to change people's perception of Israel from a war zone populated by the ultrareligious to a more normal place -- rich with culture, dominated by high-tech and scientific achievement,...

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