John McCain's Pennsylvania communications director told reporters in the state an incendiary version of the hoax story about the attack on a McCain volunteer well before the facts of the case were known or established -- and even told reporters outright that the "B" carved into the victim's cheek stood for "Barack," according to multiple sources familiar with the discussions.

John Verrilli, the news director for KDKA in Pittsburgh, told TPM Election Central that McCain's Pennsylvania...